Weer wat geleerd π
Weer wat geleerd π
As Iβve been working in sports apparel for some time now, Iβve started to observe how the fashion industry operates and what we can learn from it in #sportsbiz and specifically #fanengagement. So here are my most important picks from McKinseyβs State of Fashion 2025. www.linkedin.com/posts/bassch...
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Beautiful sights at PEC Zwolle yesterday, where they organized their annual Memorial Match. Before kicking off the last home game of the season, fans memorize those who have passed away that year.
Itβs these traditions and rituals that make #fanengagement beautiful π―οΈ
New article β¬οΈ β¬οΈ β¬οΈ
Wann, Daniel L. (2024) "Perceptions of Sport Fandom as a Means of Meeting Psychological Needs," Findings in Sport, Hospitality, Entertainment, and Event Management: Vol. 4, Article 5.
#FanStudies
digitalcommons.memphis.edu/finsheem/vol...
Back in those days Cardiff was leading the #fanengagement space with live band in the corridor etc! Still have some old presentations with examples of it
I think that by itself is an opportunity for the other clubs to aim for a lower price point for kids tickets. Good route to snatch away those future fans from ManU by providing a more affordable alternative
Not sure if I agree. Income level of the fans shouldnβt matter, it just means you need to design your fan experience differently
As Iβve been working in sports apparel for some time now, Iβve started to observe how the fashion industry operates and what we can learn from it in #sportsbiz and specifically #fanengagement. So here are my most important picks from McKinseyβs State of Fashion 2025. www.linkedin.com/posts/bassch...
Tried it just now: works like a charm!
Very happy with having delivered another successful session on #FanEngagement Strategy for Member Associations worldwide via the #FIFA Digital Skills program earlier this week. Combining football industry with inter-industry experience always seems to bring highly valued perspectives.
#sportsbiz
Canβt wait to build this into a habit again like using Twitter used to be!
Practical question: any ways how you can take some things from X to here, like relevant follows and history of Tweets?
LVMHβs icon Arnault reveals plans for investing together with Red Bull (who else) in Paris Football Club, preparing them to become local competitor to PSG. The aim of Arnault is βnot to waste moneyβ acknowledging the complexity of the football industry www.businessoffashion.com/news/luxury/...
Hoping to find here what I was able to find back then
Feeling all nostalgic now π₯Ή Good old Twitter...
Let's it will still take a long time before the OnlyFans-bots and conspiracy theorists find their way to this platform (triggering another digital migration)
Spectacular views at Nike EHQ today π
Little bit about myself for new followers: Iβm mostly active on LinkedIn (and a little bit on X) but will try to make this platform a habit as well. You can consult me for #fanengagement, #dataanalytics and #strategy related projects in football. www.linkedin.com/in/basschnat...
Hoping to find the good-old Twitter of knowledge sharing back here ππ» #firstpost