Dr Joyce Costello

Started 2026 with great news about our employee influencer paper being accepted to #CorporateCommunications:anInternationalJournal

When you know those hidden Easter eggs in your books are real. 😇

If you are working on or like doing systematic literature reviews on Influencer Marketing- please comment below or send me a DM.

I am co-editing Routledge Companion to Influencer Marketing and we have a few opportunities for chapter contributions.

Update after grading- none 😬

People are talking about Germany in the 30’s, but we really need to look at what happened to the Roman Republic when Caesar’s decided to take over. Understanding the fall of past civilizations is a lesson well learned.

Groundbreaking global survey to uncover public perceptions of viking warriors - Museum of Cultural History Today marks the launch of The Great Viking Survey, a global study to explore how people across the world perceive the vikings as history and heritage, and to map the many ways in which contemporary me...

Vikings are my Roman Empire. My great, great grandmother would be proud 🇳🇴 What do you think about vilings? www.khm.uio.no/english/rese...

Teaching #Cardiffmet master students about platform specific creativity on Monday. What advise would you offer about #bluesky ?

If there are any African researchers studying influencer marketing, please reach out.

When I ask my undergrad and graduate students what their top source of current events= TikTok. For #mediamanagement and #journalism scholars- this is a very real concern.

Call for papers: if you research influencer marketing please message me. Looking for contributors for Routledge Companion for Influencer Marketing.

Today I spoke with my BA and MA marketing students about Bluesky. I wonder how many will include it in their upcoming campaign plans. #cardiffmet

The joy of opening a box of your latest textbook. Looking forward to teaching from it next term.