Sally Mills

My girlfriends and I would happily accept Rand's Romantasy Newsletter please and thank you.

Yet another example of Google AI pulling through old interest rates from a news article... wonder when Google's getting their ASFL?
The news article on the right is from 2024 for Term Deposit rates.. which change all the time. You'd think they have some guard rails for age of article...

Yet another example of Google AI pulling through old interest rates from a news article... wonder when Google's getting their ASFL?
The news article on the right is from 2024 for Term Deposit rates.. which change all the time. You'd think they have some guard rails for age of article...

Considering every other Australian business needs a license you'd assume they aren't above the law...

Wonder ASIC fines will impact share price...

First time using AI Mode in Australia. Straight away feeds me incorrect information. And so the misinformation of the internet continues.

This is still the best phone I've ever owned. Bring back physical buttons that let me control music. #nokia5200

Just a friendly reminder to Google your personal phone number as mine showed up on a creepy website showing addresses and phone numbers of Australians.
Not going to link to it as it's such a privacy risk.

Google's AI mode goes global, but not in Australia – Pickr AI is everywhere, and even a part of Google Search, but Australians will miss out on the agentic "AI Mode" of Google, at least for a little bit longer.

Got a comment. Wrote a story. Included it. Also speculated. www.pickr.com.au/news/2025/go...

Yep, Anthropic needs to get their act together. I've seen similar across my sites. Why should we let them have our content if they aren't sending us anything?

Check out the 'Crawl to refer' ratios below of the various AI platforms -> The crawl-to-click gap: Cloudflare data on AI bots, training, and referrals

blog.cloudflare.com/crawlers-cli...

#leadership

Yep, that's what my gut is telling me too.

Thank you!! It's very interesting that New Zealand has been included.

Oooh yes please!

So does anyone in the Aus SEO community know why AI Mode isn't being rolled out to Australia yet? My guess is our general legislation restrictions but haven't found any substantial information yet.

NEW research: sparktoro.com/blog/new-res...

Thanks to @LiveDatos, we've got remarkable charts showing:
- The changing growth rate of AI tool use
- Distribution of AI usage
- How traditional search engines have fared

Trust me, you don't want to miss it 😉👇

"site: example.com" =/= "site:example.com"

Is this new? Tool tip in a featured snippet?
Also, in Aus Finance SERPs I'm seeing an increase of featured snippets - which I'm quite happy about.

(public)Optimise Crawl Capacity for 100M+ urls - Gaston Riera - SCL DD Lightning talk Optimise Crawl Capacity for 100M+ urls, a Framework and Examples Gastón Riera Sr SEO Specialist at Search Central Product Expert Lightning Talk Search Central Live Deep Dive 2025

Thanks for your very generous words Salls!
I was about to post my slides over here.
Here, you'll get to see them first: gastonriera.com/scl-dd-slides

It has a few extra slides about the examples I shared 😉

Send me your deck. I wanna see. It'll most definitely help me. Your brain is brilliant. Or even better write a blog post so I can spread your message far and wide.

It was such a thrilling moment still can't believe it

Yessss!! Looks amazing!!!

The Hater's Guide To The AI Bubble Hey! Before we go any further — if you want to support my work, please sign up for the premium version of Where’s Your Ed At, it’s a $7-a-month (or $70-a-year) paid product where every week you get a ...

Newsletter: This is the Hater's Guide To The AI Bubble: genAI is nothing like Uber or Amazon Web Services, there are no profitable genAI companies, agents do not and cannot exist, there is no AI SaaS story, and everything rides - and dies - on selling GPUs.
www.wheresyoured.at/the-haters-g...

Fixed the new Google Search Console logo.

I really love that this is high up their priority list. It's exactly what I wanted.

I've heard this is a super common dream! I hope that it stops soon!

Definitely agree but it's worth keeping an eye on.
Recently it helped me problem solve.

Rankings dropped back > bounce rate jumped > Log Files saw massive hit from an IP address slowing the website down.

Pairing the bounce rate with time on site and other metrics can be super valuable.

Me too. Since 2014, so not quite as sleepy as you.

This is such an important read! Thank you for writing this!