Projects like this show something important:
Circular innovation doesn’t always come from new materials or tech.
Sometimes it comes from reimagining simple objects.
What everyday product should designers rethink next?
#CircularDesign #HeatLeaf #DavidRickard #GumarstvoŠrajner
The idea: rethink everyday cooking tools for space efficiency, durability, and reuse.
Heat Leaf uses flexible silicone to enable layered storage and multifunctional use — reducing the need for rigid, single-use plastic camping gear.
What happens when an artist collaborates with a rubber manufacturer? 🧵
In the #Label4Future project, Slovenian SME Gumarstvo Šrajner and artist David Rickard developed Heat Leaf — a compact, flexible cooking system designed for outdoor life and circular use.
Europe just sent a signal in the AI debate.
The @europarl.europa.eu backed applying EU copyright rules to #GenerativeAI systems—wherever they’re trained.
If AI runs on creative work, transparency, consent & fair pay matter.
Can Europe turn this political signal into real rules?
What if sustainability tools for creatives were built by creatives?
The GreenCCIrcle HUB is open — a shared space for tools, case studies & resources for greener CCIs.
Use it. Share it. Contribute your knowledge.
🔗 Submit: hub.greenccircle.eu/hub-submissi...
#CreativeIndustries #GreenTransition
Interesting takeaway:
When artists and designers enter industrial innovation, products often become more distinctive, repairable, and scalable.
The result: a new generation of MTB protective pads
• Modular 3-piece system
• Recycled composite outer shell
• Breathable 3D-printed lattice
• Tested by pro riders
Technical equipment — but also a design statement.
🧵 What happens when a sports gear company collaborates with a designer?
AddiFlex × Javier Masa explored how MTB protection could become lighter, modular, and circular using recycled composites and 3D-printed lattice structures.
A rethink of protective gear through design. #CircularDesign
Want to collaborate with the UK creative sector but unsure where to start?
This online masterclass explores funding, partnerships, co-production & market opportunities with real insights from international creative businesses.
👉 www.eventbrite.co.uk/e/unlocking-...
@creativeuk.bsky.social
When designers and SMEs collaborate, medical technology becomes more human — and circularity becomes practical.
🎥 Watch the project video: youtu.be/s1WYfAqqwuU
What other everyday medical products could be redesigned this way?
The result: #ECOWIN
• AI-assisted diagnostics
• 3D-printed insoles in recyclable TPU
• Monomaterial design to reduce foam waste
• A new visual language for biomechanical data
A small object — but a big rethink of how medical products are designed.
🧵 What if medical insoles could be circular?
A collaboration between Slovak SME Diawin and designer Anka Letycja Walicka explored how AI, parametric design, and 3D printing can rethink orthopedic insoles — reducing waste while personalizing healthcare.
#CircularDesign
🌍 Join our #GreenCCIrcle Living Lab online!
🗓️ Mar 31 | 09:00–12:15 CEST
🔗 Register: docs.google.com/forms/d/e/1F...
Test the GreenCCIrcle Academy & HUB, explore sustainability tools for CCIs, and co-design greener solutions with creatives, researchers & policymakers.
💚 Share ideas. Shape change.
MORF Chair shows how designers and industry can rethink materials together.
Within #Label4Future, Govert Flint and Eco Blue turned plastic recycling limits into new design logic.
A great example of creative collaboration driving sustainable innovation.
🎥 youtu.be/9jubLRZwHqA
🤝 A HUB built together
hub.greenccircle.eu
#GreenCCIrcle HUB was co-created by creative professionals, educators & sustainability experts.
When creatives build the tools, sustainability becomes practical — not theoretical.
Upload your resources: hub.greenccircle.eu/hub-submissi...
📢 @ec.europa.eu Open Call
Show how creative & cultural practices drive innovation — from products & processes to systemic change.
Selected case studies will inform future EU policy & be featured in an open-access publication.
🗓 Deadline: 27 March 2026
Submit: ec.europa.eu/eusurvey/run...
Two years. Six collaborations. One clear shift.
#Label4Future proved that creativity doesn’t add value at the end of innovation. It reshapes how value is created from the start.
Artists & SMEs co-created circular, manufacturable solutions across Europe.
👉 label4future.eu
📢 CreativeFED February Newsletter is out!
AI & creative work (#SDECE2026), #GreenCCIrcle HUB launch, #Label4Future’s Innovation Cook Book, #CRAFT-IT4SD updates, #CYANOTYPES pilots & more.
Strategy meets practice for Europe’s CCIs.
Read & subscribe 👇
us3.campaign-archive.com/home/?u=7eac...
BEDA welcomes the EU move to revise public procurement rules — and it matters.
Too often “best value” = lowest price, especially in design work.
If Europe wants competitiveness & sustainability, it must commission quality, protect IP & open access for CCIs.
Our White Paper: shorturl.at/7GZGf
🧭 The #GreenCCIrcle HUB brings together:
🟢 Practical sustainability tools for creative workflows
🟢 Stakeholder maps for CCIs
🟢 CSR, ESG, SDGs & CO₂ metrics made usable
🟢 A growing, open knowledge space for creatives
🔗 hub.greenccircle.eu
Upload your resources: hub.greenccircle.eu/hub-submissi...
FP10 must not become purely technocratic.
At #HumanValues & Grand Challenges the message was clear: EU innovation must start from people, not just tech.
Competitiveness = dignity, culture, trust & democracy too.
FP10 should embed SSH & reward societal impact.
🔗 sciencebusiness.net/news/fp10/ca...
📢 Save the Date | #SDECE2026
How can AI strengthen artists’ working conditions & career sustainability?
A high-level dialogue bringing policymakers & creatives together to move from principles to implementation.
🗓 5 May 2026
📍 Brussels
💻 In Person & Online
🎟 Info & registration: shorturl.at/Mg7iV
The UK just mapped 5,987 high-growth creative firms generating £20.9bn (€23.9bn) & 169k jobs — 44% in Createch.
👉 pec.ac.uk/research_rep...
Europe needs its own measurement layer to make creative growth visible, comparable & investable.
#CreativeEconomy #Createch #Innovation
#Eurostat 2023:
Culture (€81.1bn) + media (€35bn) = ~1.4% of public spending in the EU — stable, but modest.
Yet culture is strategic infrastructure for democracy, competitiveness & soft power.
If it’s strategic, funding must match.
A point we make in the #CreativeFED white paper: shorturl.at/VRA9a
Why the #GreenCCIrcle HUB matters:
It turns sustainability from ambition into practice: practical resources, knowledge & skills that work across sectors, regions & funding cycles - the HUB treats sustainability as infrastructure for CCIs.
🔗 Explore: shorturl.at/ChogY
🔗 Contribute: shorturl.at/iu9RV
🌍 The #GreenCCIrcle HUB is live!
A new shared European knowledge space turning sustainability policy into practical tools for cultural & creative professionals. A key milestone for #CreativeFED — and a growing resource shaped by the community. 💚
👉 hub.greenccircle.eu
POLICY & ETHICS: Leading with Integrity | #GreenCCIrcle Academy
5 Feb | 10:00–11:30
Info & registration: shorturl.at/aHymv
#CreativeFED leads this GreenCCIrcle Academy mini-seminar exploring how values, ethics & responsibility translate into real leadership practice.
Europe is moving from AI principles to enforceable copyright rules.
The EP JURI report on Generative AI backs consent, transparency, EUIPO infrastructure & real enforcement — aligning with CreativeFED’s call for practical AI rights rails for creators & SMEs.
Read more: shorturl.at/5YTvo
Label4Future Booth at #CIMIx2026
Real products, prototypes, & materials from SME–artist collaborations, plus the launch of the Innovation Cook Book.
Clear takeaway: circular innovation works when creativity meets production — supported by strong intermediation.
📘 label4future.eu#innovation-c...
Label4Future Panel at #CIMIx2026
Two years of SME–artist collaboration on stage, focused on how innovation really happens.
Key takeaway: small experiments, trust & creative collaboration drive lasting industrial change.
Read the Innovation Cook Book:
📘 label4future.eu#innovation-c...
