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Zach Vallese

@zachvallese

covering the creator economy @cnbc.com

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19.11.2024
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Latest posts by Zach Vallese @zachvallese

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TikTok uninstalls are up 150% following U.S. joint venture TikTok's daily average U.S. app uninstalls have increased nearly 150% over the past five days compared to the previous three months, Sensor Tower told CNBC.

TikTok uninstalls are up 150% following U.S. joint venture

26.01.2026 21:54 πŸ‘ 29 πŸ” 15 πŸ’¬ 2 πŸ“Œ 1
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TikTok uninstalls are up 150% following U.S. joint venture TikTok's daily average U.S. app uninstalls have increased nearly 150% over the past five days compared to the previous three months, Sensor Tower told CNBC.

TikTok’s daily average app uninstalls in the U.S. have increased nearly 150% over the past five days compared with the previous three months, analytics firm Sensor Tower told CNBC. www.cnbc.com/2026/01/26/t...

26.01.2026 22:16 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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YouTube offers voluntary buyouts as company reorganizes around AI In an internal memo to staff, YouTube CEO Neal Mohan said the platform is reorganizing its product teams for the first time in a decade.

YouTube is offering voluntary buyouts with severance for U.S.-based employees as it restructures its product organization to focus more on AI www.cnbc.com/2025/10/29/y...

30.10.2025 13:40 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Character.AI to block romantic AI chats for minors a year after teen's suicide Character.AI said it will phase out open-ended chats for minors, including romantic dialogues with AI chatbots, by Nov. 25.

Character.AI to block romantic AI chats for minors a year after teen's suicide

29.10.2025 13:14 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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Probably the chatbot under the most scrutiny is making its latest move to limit minors on the app cnb.cx/47K9W9U

29.10.2025 13:49 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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YouTube will give banned creators a 'second chance' after rule rollback YouTube is rolling out a feature for previously terminated channels to apply to create a new channel after scrutiny from Republicans and President Donald Trump.

YouTube will give banned creators a 'second chance' after rule rollback

09.10.2025 16:14 πŸ‘ 4 πŸ” 3 πŸ’¬ 3 πŸ“Œ 0
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YouTube will give banned creators a 'second chance' after rule rollback YouTube is rolling out a feature for previously terminated channels to apply to create a new channel after scrutiny from Republicans and President Donald Trump.

Everyone deserves a second chance, right? www.cnbc.com/2025/10/09/y...

09.10.2025 16:21 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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YouTube launches weekly top podcast list to rival Spotify and Apple Podcasts such as "The Joe Rogan Experience," "Kill Tony" and "Rotten Mango" currently top the YouTube chart.

YouTube is solidifying its place in podcasts.

The company on Thursday announced the launch of a weekly top podcast shows chart, rivaling those from Spotify and Apple
www.cnbc.com/2025/05/15/y...

15.05.2025 17:39 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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20 years later, this is what you need to know about YouTube

24.04.2025 13:37 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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20 years ago, one blurry clip started it all.

Today, YouTube is one of the most powerful engines of attention, revenue, and cultural influence on the internet.

The next chapter might be its most disruptive yet.

23.04.2025 15:15 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Despite TikTok’s rise, YouTube continues to play a key role in the creator economy. Between 2021 and 2024, YouTube paid $70 billion to creators, with payouts rising each year, according YouTube CEO Neal Mohan.

23.04.2025 15:15 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Along with Google Cloud, YouTube is a critical driver of the company’s near- to medium-term growth, and could be a hedge if and when search ever slows down

23.04.2025 15:15 πŸ‘ 0 πŸ” 0 πŸ’¬ 2 πŸ“Œ 0
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YouTube remains a key pillar of Google’s business at a time when its core moneymaker, Search, is facing new pressure from the rise of artificial intelligence chatbots, like OpenAI’s ChatGPT and Anthropic’s Claude.

23.04.2025 15:15 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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Nielsen places YouTube in first place in total TV viewership by company, taking up 12% of time watched, ahead of Disney, Paramount and Netflix

23.04.2025 15:15 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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YouTube turns 20 and is on track to be the biggest media company by revenue Twenty years since launching, YouTube would likely be worth as much as $550 billion as a stand-alone business, according to analysts at MoffettNathanson.

If it was a stand-alone business, YouTube would be worth between $475 billion and $550 billion, accounting for almost a third of Google's market cap. It's on track to be the biggest media company by revenue www.cnbc.com/2025/04/23/g...

23.04.2025 15:15 πŸ‘ 0 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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Twenty years ago, YouTube launched with an 19-second clip called Me at the Zoo.

By the end of this year, it’s on track to become the highest-earning media company in the world.

Here's a bit on why this matters for the creator economy🧡

23.04.2025 15:15 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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TikTok creators, partners remain optimistic ahead of app’s second ban deadline As TikTok nears another ban deadline, creators and firms say they believe the Chinese-owned app will remain in the U.S. They are, however, hedging their bets.

TikTok creators, partners remain optimistic ahead of app’s second ban deadline - with @zachvallese.bsky.social
www.cnbc.com/2025/04/01/t...

01.04.2025 20:01 πŸ‘ 1 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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The TikTok Ban's deadline is coming up on April 5, but the vibe feels different this time. My latest w/ @jonathanvanian.bsky.social cnb.cx/4hU93gI

01.04.2025 13:50 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Meta is offering deals to creators to promote Instagram on TikTok, Snapchat and YouTube Shorts Meta is offering deals to creators to promote Instagram on other short-form video apps, including TikTok, Snapchat and YouTube, CNBC has learned.

Scoop by @zachvallese.bsky.social: Meta is offering deals to creators to promote Instagram on TikTok, Snapchat and YouTube Shorts www.cnbc.com/2025/01/26/m...

26.01.2025 18:55 πŸ‘ 3 πŸ” 1 πŸ’¬ 0 πŸ“Œ 1