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Al Nilsen

@alnilsen

Hedgehog marketer Former head of Global Marketing at Sega of America. Introduced a certain blue hedgehog to the US.

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31.08.2023
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Latest posts by Al Nilsen @alnilsen

1989 magazine ad for the launch of Sega Genesis. Headline: “Your World Will Never Be The Same”

1989 magazine ad for the launch of Sega Genesis. Headline: “Your World Will Never Be The Same”

36 years ago today we promised that Your World Will Never Be The Same, when we launched Sega Genesis.

I know my life has never been the same. Genesis Does.

14.08.2025 21:05 👍 4 🔁 0 💬 0 📌 0
Sonic The Hedgehog, twirling his finger.

Sonic The Hedgehog, twirling his finger.

Happy 34th anniversary to my good friend, Sonic The Hedgehog!

23.06.2025 17:53 👍 3 🔁 0 💬 0 📌 0
Film crew interviewing Al Nilsen for Console Wars

Film crew interviewing Al Nilsen for Console Wars

Hard to believe it’s been a dozen years since a film crew was following, and filming, my every move for the documentary, Console Wars. Haven’t seen it? Check it out on Paramount +

18.06.2025 00:59 👍 2 🔁 0 💬 0 📌 0
Post image

Sega joined with Michael Jackson for what seemed to be a fever dream made playable in Moonwalker. We take a deep dive into the making of the arcade version, with newly-translated information that gives us a more complete perspective on this one-of-a-kind video game.

www.sega-16.com/2025/05/behi...

26.05.2025 16:37 👍 29 🔁 11 💬 1 📌 0
Black hoodie with words "Read a Banned Book" and logos of  Penguin Random House and Online Ceramics

Black hoodie with words "Read a Banned Book" and logos of Penguin Random House and Online Ceramics

Black baseball cap with text "Read Banned Books" and Penguin Random House.

Black baseball cap with text "Read Banned Books" and Penguin Random House.

Orange socks with "Reading is a Right" text and Penguin Random House logo.

Orange socks with "Reading is a Right" text and Penguin Random House logo.

Orange sweat pants with large text on left leg "Reading is a Right," and large Penguin Random House logo on right leg.

Orange sweat pants with large text on left leg "Reading is a Right," and large Penguin Random House logo on right leg.

@penguinrandomhouse.bsky.social and Online Ceramics have teamed up on a bold new Reading is a Right collection — and 100% of PRH’s net proceeds will be donated to ALA to further our work to defend libraries and fight censorship. 🧡
online-ceramics.com/collections/...

22.04.2025 19:57 👍 5637 🔁 1376 💬 90 📌 91

I’m still amazed, going through a bunch of press kits this week from both indie and triple A studios, how few promotional screenshots are actually useable. I reckon maybe 10%? I often post about this but should I make a little guide or is that horribly presumptuous?

19.02.2025 09:09 👍 46 🔁 7 💬 6 📌 3

Games mags - a window to the past. The ads tell you how game companies want you to think about their games. The stories & reviews tell you what actual players think. And each magazine is talking to a different demographic. We can not only visit the past, but we can learn from it. Long live game mags

30.01.2025 16:35 👍 1 🔁 0 💬 1 📌 0