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Rosana Pinheiro-Machado

@pinheiromachado

Professor of Global Studies, UCD ๐Ÿ‡ฎ๐Ÿ‡ช | Director DeepLab labdeep.com | PI #WorkPoliticsBIP - ERC Consolidator Grantee | Far-right, digital economy, precarity | Global ethnographer ๐Ÿ‡ง๐Ÿ‡ท๐Ÿ‡ฎ๐Ÿ‡ณ๐Ÿ‡ต๐Ÿ‡ญ๐Ÿ‡จ๐Ÿ‡ณ

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12.09.2024
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Latest posts by Rosana Pinheiro-Machado @pinheiromachado

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Join the conversation! Next Wednesday in London!

13.02.2026 10:01 ๐Ÿ‘ 16 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
This is a horizontal poster for the Gender & Tech Online Talk series in a combination of white, dark blue and teal. The topic is "Dis/Misinformation and Political Extremism,โ€ the speakers are Rosana Pinheiro-Machado (University College Dublin) and Robyn Caplan (Duke University), and the moderation will be done by Jess Reia. Date and time: January 27, 11am EST.

This is a horizontal poster for the Gender & Tech Online Talk series in a combination of white, dark blue and teal. The topic is "Dis/Misinformation and Political Extremism,โ€ the speakers are Rosana Pinheiro-Machado (University College Dublin) and Robyn Caplan (Duke University), and the moderation will be done by Jess Reia. Date and time: January 27, 11am EST.

Join us for the 7th event in our Gender & Tech Online Talk Series "Dis/Misinformation & Political Extremismโ€ on Jan 27 at 11am EST, with the amazing @pinheiromachado.bsky.social + @robyncaplan.bsky.social. Free & open to all: dtdlab.virginia.edu/event/gender.... See you there
@yasmincurzi.com

14.01.2026 17:09 ๐Ÿ‘ 8 ๐Ÿ” 3 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 1
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Rosana Pinheiro-Machado: Rage, dreams, and insubordination: How the far right and social media mobilize the working class - Department of Social Anthropology The Departmental Seminar Series features Rosana Pinheiro-Machado, Professor of Global Studies in the School of Geography at the College of Social Sciences and Law, UCD Ireland.

Heading to Oslo to deliver a talk in the Department of Anthropology of the University of Oslo. Big responsibility!

www.sv.uio.no/sai/english/...

12.01.2026 17:46 ๐Ÿ‘ 13 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Happy and honored to give the closing keynote at #elad25.

21.11.2025 14:50 ๐Ÿ‘ 12 ๐Ÿ” 3 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Very honoured to have delivered the keynote address at the Anthropology Association of the Philippines meeting. I missed my flight to Manila due to the typhoon, but thankfully Zoom did a great job today! ๐Ÿ˜Š

Many thanks to the organisers for the kind invitation.

12.11.2025 18:54 ๐Ÿ‘ 11 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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Thanks to everyone who joined us for the launch of New Consumers in the Global South at UCD, a thoughtful discussion with the authors on class, consumption, and everyday life across the Global South. @erc.europa.eu @ucddublin.bsky.social @pinheiromachado.bsky.social @marinafrid.bsky.social

05.11.2025 11:47 ๐Ÿ‘ 9 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

Tomorrow!

03.11.2025 14:31 ๐Ÿ‘ 9 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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๐Ÿ“š Book Launch at UCD!
Join us on Nov 4, 3:30 PM (Newman D101) for New Consumers in the Global South โ€” exploring class & consumption beyond โ€œpoorโ€ and โ€œmiddle class.โ€
Featuring authors Pertierra, @pinheiromachado.bsky.social Pinheiro-Machado & Saloma-Akpedonu ๐Ÿท @ucddublin.bsky.social @erc.europa.eu

29.10.2025 14:36 ๐Ÿ‘ 7 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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ร“tima conversa com o querido e brilhante @atila.bsky.social

Marketing digital, precariedade, influencers e extrema direita ๐Ÿคฏ

youtu.be/YVlZodTd2r0

19.09.2025 18:01 ๐Ÿ‘ 25 ๐Ÿ” 0 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0
Por que o brasileiro adora um coach - PODCAST Nรฃo Ficรงรฃo
Por que o brasileiro adora um coach - PODCAST Nรฃo Ficรงรฃo YouTube video by Atila Iamarino

Hoje foi dia de compartilhar a conversa com a @pinheiromachado.bsky.social sobre precarizaรงรฃo do trabalho e como a prestaรงรฃo de serviรงo foi em massa pro Instagram, onde tudo vira marketing digital (e curso) e coaches dominam os sonhos.

19.09.2025 17:18 ๐Ÿ‘ 85 ๐Ÿ” 9 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0

Thanks for the tip. Like me, she relies on the notion of self-worth so I got very curious and interestedโ€” will get my copy :)

29.07.2025 19:02 ๐Ÿ‘ 2 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

Viva!!!!

24.07.2025 13:15 ๐Ÿ‘ 7 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

Wonderful days in Southampton

19.07.2025 10:03 ๐Ÿ‘ 1 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

To close the year, we hosted our first CPE Workshop ๐ŸŽ‰
15+ scholars from across the UK & Europe joined us for an inspiring dayโ€”capped off with a keynote by Rosana Pinheiro-Machado! @pinheiromachado.bsky.social

18.07.2025 13:22 ๐Ÿ‘ 4 ๐Ÿ” 1 ๐Ÿ’ฌ 2 ๐Ÿ“Œ 0
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Anti-Trump Bump Rekindles Support for Brazilโ€™s President

I spoke with The New York Times about Trumpโ€™s unpopular measures against Brazil and their impact on popularity. My quote says it does not impact Bolsonaroโ€™s base, but I also believe this is a great opportunity for government to start mobilizing its base for 2026.

www.nytimes.com/2025/07/17/w...

17.07.2025 15:17 ๐Ÿ‘ 46 ๐Ÿ” 11 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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New paper in the Journal of Anthropological Research!

The Ambiguous Revolts: Precarity and Insurgence in the 21st Century; with @ineves.bsky.social

Free version here: works.hcommons.org/records/r3jd...

14.07.2025 21:27 ๐Ÿ‘ 27 ๐Ÿ” 0 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0

This is fantastic. Over the past year, @deeplab.bsky.social has hosted dozens of visiting students from Brazil, who have enjoyed free access to the already exceptional sports hall. We hope this gratuity continues as the sports facilities expand.

09.07.2025 15:12 ๐Ÿ‘ 6 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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๐Ÿšจ | Raiva, sonhos e insubordinaรงรฃo: como a extrema direita e as mรญdias digitais mobilizam a nova classe trabalhadora das plataformas

Super feliz com a nova publicaรงรฃo โ€” um ensaio estilo memorial em inglรชs e portuguรชs, na Horizontes Antropolรณgicos

Espero que gostem โค๏ธ

www.scielo.br/j/ha/a/yPt3D...

04.07.2025 19:40 ๐Ÿ‘ 46 ๐Ÿ” 10 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 1
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Fabulous to be with the @polethnography.bsky.social and an honour to give the keynote

Brilliant work by @marianaborges.bsky.social @cintranatalia.bsky.social & Antje Scharenberg โค๏ธ

Great to see @kkcheuk.bsky.social again! A room full of excellent scholars

Canโ€™t wait to continue the conversation!

03.07.2025 13:02 ๐Ÿ‘ 14 ๐Ÿ” 3 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0
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Fabulous to be with the @polethnography.bsky.social and an honour to give the keynote

Brilliant work by @marianaborges.bsky.social @cintranatalia.bsky.social & Antje Scharenberg is pushing

Great to see @kkcheuk.bsky.social again! A room full of excellent early career researchers.

03.07.2025 13:00 ๐Ÿ‘ 9 ๐Ÿ” 2 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0

โค๏ธโค๏ธโค๏ธโค๏ธโค๏ธโค๏ธโค๏ธ

03.07.2025 12:37 ๐Ÿ‘ 0 ๐Ÿ” 0 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

Somebody pinch me cause I am in the same photo as @pinheiromachado.bsky.social ! What an honour to have welcomed you at Southampton - come back soon!

03.07.2025 11:23 ๐Ÿ‘ 8 ๐Ÿ” 1 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 0
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The first CPE workshop, "Doing Ethnography in Political Contexts or Doing Politics via Ethnography?" happened yesterday, with the presence and keynote lecture of Prof Rosana @pinheiromachado.bsky.social - we thank her and all attendees,l & discussants and look forward to our next one!

03.07.2025 11:21 ๐Ÿ‘ 7 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 2
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If you are in Southampton, join me for my public keynote and an engaging workshop on ethnography and political studies next Wednesday, hosted by the @polethnography.bsky.social
alongside extraordinary colleagues.

30.06.2025 15:39 ๐Ÿ‘ 14 ๐Ÿ” 2 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 1

๐Ÿ’ The cherry on top? Our keynote speaker, @pinheiromachado.bsky.social, will share fresh insights from her global work at @deeplab.bsky.social , exploring how digital entrepreneurship and precarity shape far-right mobilization.

24.06.2025 14:51 ๐Ÿ‘ 3 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
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The CPE is delighted to welcome prof Rosana @pinheiromachado.bsky.social to @unisouthampton.bsky.social for our workshop next week for a keynote lecture entitled: Rage, Dreams and Insubordination: How the Far Right and Social Media Mobilize the Working Class. If you are around, please pop by!

24.06.2025 14:40 ๐Ÿ‘ 22 ๐Ÿ” 6 ๐Ÿ’ฌ 1 ๐Ÿ“Œ 4
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๐Ÿ“ฃ Public keynote by @pinheiromachado.bsky.social, @ucddublin.bsky.social
From streets to screen: The Digital Disembedding of Informal Economies and the Road to Fascism in Brazil
๐Ÿ“ @ucc.ie + online
๐Ÿ—“๏ธ 27 June
Organised by the European Network for #DigitalAnthropology (ENDA)
๐Ÿ”— buff.ly/jMCAfOZ

23.06.2025 15:28 ๐Ÿ‘ 6 ๐Ÿ” 2 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 1

On my way to beautiful Cork to see my anthropologist fellows and deliver this keynote โค๏ธ

24.06.2025 14:52 ๐Ÿ‘ 11 ๐Ÿ” 2 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0

Iโ€™m so thrilled to be delivering the keynote at this event on such an important theme: ethnography and politics! I canโ€™t wait to be surrounded by fellow ethnographers again. If youโ€™re in the area, my keynote is open to the publicโ€”hope to see you there! Thanks @polethnography.bsky.social

24.06.2025 14:50 ๐Ÿ‘ 9 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0
19.06.2025 17:09 ๐Ÿ‘ 11 ๐Ÿ” 1 ๐Ÿ’ฌ 0 ๐Ÿ“Œ 0