22 Useful Concepts for Podcasting, Marketing, and Audience in 2026
An optimistic field guide for creators interested in the podcast landscape as it fits in with the larger media ecosystem
Hi! Hereβs an optimistic field guide for creators (podcasters, writers, video makers). My goal is to equip you with the concepts, tools, and mindset to carve out a niche, reach that audience, and engage with them in meaningful ways.
Happy reading: open.substack.com/pub/podcastp...
27.02.2026 22:24
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The question is, how do YOU think it will go, good gosh media
11.02.2026 12:40
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Gonna start a strategic consulting biz serving content creators called It Really Depends
10.02.2026 20:18
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If youβre putting out a podcast episode recapping the Bad Bunny Super Bowl halftime show, I want to hear it (and include in a list of podcast recommendations for my newsletter)
09.02.2026 14:42
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Arielle Nissenblatt Podcasts On This And That
Arielle Nissenblatt, Founder and Head Curator with Earbuds Podcast Collective AND a 2026 Podcast Hall Of Fame Inductee, joins our podcast to share her origin story and insights into the industry. She ...
Arielle Nissenblatt is the Founder of @earbudspodcol.bsky.social. Sheβs also a 2026 inductee to the #podcasthalloffame. Good reasons to welcome her to OUR podcast! She gave us advice, and we challenged her with #KROQ music from 1989. @pantheonpodcasts.bsky.social @ariellethisandthat.bsky.social
07.02.2026 01:14
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Category: Best Fiction
Logline
Venom meets Fleabag in this dark comedy about a woman who tries to unionize her workplace with the help of the demon possessing her
Why should your show win?
TWO THOUSAND AND LATE is a reflection of our current moment--both the good and the bad. It is scrappy, bold, and defiant with a diverse cast that represent what makes audio fiction so great: that everyone belongs. But the story is set in 2025 and grappling with the problems we're all struggling with--corporate greed, a broken healthcare system, increased government overreach, and union busting.
Also, demons.
Category-mate shoutout
Stanland is so fresh and funny and weird - exactly what I want in my fiction podcasts, and with a truly stellar cast to boot!
a final FYC for TWO THOUSAND AND LATE! thanks as always to @ariellethisandthat.bsky.social champion of podcasts! podcastplunge.substack.com/p/fyc-ambies...
05.02.2026 23:56
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Sneak peek π: at On Air Fest fest, me & @laurenpassell.bsky.social are presenting our findings β we spent 3+ hours asking passersby about their podcast consumption habits
Not to be clickbaity, butβ¦The Results Will Shock You!
See ya there?
Shoutout to our producer extraordinaire, Amanda McLoughlin
05.02.2026 20:26
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PodGround Creator Micro-Grant
The PodGround Creator Micro-Grant is designed to help independent podcasters go the distance with funding, visibility and community-powered support
You're eligible if you:
- have been podcasting for <3 years
- create a free PodGround account
- attend 2 virtual PodGround events
- are 18+ and located anywhere in the world
Apply at www.podground.io/grant
03.02.2026 21:59
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πMicro-grant alert! If you're looking for a lil $ infusion for your podcast, consider applying for PodGround's Creator Micro-Grant
I'm excited to be supporting early-stage podcasters with funding, visibility, and encouragement as a judge!
03.02.2026 21:59
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Vague podcast pitches don't work. @ariellethisandthat.bsky.social offered something concreteβfree show auditsβand booked 15+ guest spots in weeks.
Find us everywhere at dailytipspodcast.com/. #DailyTipsPod #podcasting #mediaappearances #pitching
03.02.2026 13:01
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Podcasters, have you identified your competitors?
HA! That was a trick question. They're not competitors, they're future collaborators.
27.01.2026 15:55
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Wondering what podcasts Alex Honnold was listening to when he climbed Taipei 101?
Ok, probably not during his climb. But actually, you never know with him.
Luckily, @earbudspodcol.bsky.social is on the case. Read about Alex's podcast picks here: newsletter.earbuds.audio/p/alex-honno...
25.01.2026 16:48
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Going comment-viral is an underrated tactic that more companies / creators who are growing personal brands should go for.
What is it? It's as simple as commenting on posts with *useful,* *additive* ideas. Over time, you'll be seen as trustworthy -- the clicks / profile views will follow.
20.01.2026 16:24
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This! I have a few clients who have brought up video with me & decided to stick to audio - what are your goals? How would video help those goals? Would it help enough to counteract the costs (money & time) of video podcasting?
"because everyone else is doing it" is not a reason for a video pod
19.01.2026 20:21
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evergreen hope
19.01.2026 19:04
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"Do I want to be on camera?" &
"Do I want a video audience?"
Not only is it OK to host an audio podcast, it's also:
- how things were for decades
- how MANY prefer to take in media, news, stories...etc
- FUN
- a wonderful way to engage with fans and listeners
19.01.2026 18:08
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In 2026, we're going to see podcasters get more comfortable saying that their shows are staunchly AUDIO ONLY
This is my prediction, yes, but it's also my hope. No, every podcast doesn't need a video strategy. Every podcast needs to do what's right for them -- starting with answering the questions:
19.01.2026 18:08
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I have been blocked from posting on Threads for 7 days. My content about helping creators grow their audiences was too subversive I think.
13.01.2026 19:28
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A podcast where couples try to explain what their partners do for a living.
13.01.2026 19:27
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A little Snoopspiration for my fellow podcast people:
12.01.2026 05:43
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Hereβs my contribution to the Golden Globes viewing experience this evening in honor of the new podcast categoryπ
11.01.2026 18:04
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Thank you!!!
03.01.2026 10:10
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In 2026 I want to be a guest on your podcast for a bonus episode. Iβll audit your show and give you feedback on content strategy and present you with 3 to 5 out-of-the-box marketing /audience engagement ideas.
29.12.2025 14:02
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LIVE SOON: How to host your podcast for free (and why)
Starting Dec 16 at 1:00 PM EST
I'm going live tomorrow with Alberto Betella of RSS.com to talk about why he just launched a free tier for creators and how the technology of RSS is constantly innovating.
Join us: open.substack.com/live-stream/...
16.12.2025 02:30
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Running out of gift ideas? Frame a memoryβphotos, collages, anything meaningful. @ariellethisandthat.bsky.social recommends @framebridge.bsky.social.
Find us everywhere at dailytipspodcast.com/. #DailyTipsPod #Gifting #Framebridge
15.12.2025 21:24
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Love it!! Do you mind if I share this in my newsletter and quote you?
09.12.2025 20:54
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Haha! Do you mind if I share this in my newsletter and quote you?
09.12.2025 20:53
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I need to know (for my podcast newsletter):
What was your gateway podcast (the show that got you into listening to more podcasts)?
09.12.2025 20:46
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