Gwen Montoya

Blockity, block, block.

April 5 Mega Thread 🧵 :
Post your photos in the comments!

I have never seen anything like this in NYC. 5th Ave covered from 42nd St well to the 20s. Nobody prepared for this volume. Volunteers are holding the traffic on all the side streets. No police in sight. #handsoff

My cats are fed 730 times each year, and they have the audacity to act like each feeding is both the first and last they’ll ever get.

Funding Resources for Women Owned Small Businesses — Gwen Montoya Learn about grants, crowdfunding, loans, and other funding options for small business owners.

I update this every couple of months to add new resources or remove ones that don’t exist anymore (or have changed what they offer).

The latest update is up!

www.gwenmontoya.com/blog/grants-...

one thing i keep thinking about is how there is simply no way to design a constitutional system that can resist authoritarian incursion if participants in that system do not actually care that much

Last month, I quietly ran an experiment on my Instagram account.

What would happen if I only posted Reels for 30 days?

Would my reach improve?
Would I gain followers?
Would I see any difference at all?

Read it here - Read it here - gwenmontoya.substack.com/p/what-happe...

I love fat cats and I cannot lie.

This guy is 20 pounds and photos do NOT capture his magnificence.

Could not agree more. The Prez & VP are shameful, embarrassing Putin puppets & a disgrace to our country. 🤮

#SlavaUkraine 🇺🇦

so far going anti-woke leads to less money and planes falling out of the sky

The Black Rock barista was giving so much Dutch Bros energy that I double checked the signage on the building.

Pete's here

Monday snuggles.

Hey NYTimes — *now* you’re lighting the beacons? NOW?!? After months of “Sauron: Avatar Of Evil… Or Extreme Uniter?” thumbsucker reporting you’re screaming what we’ve known since 2015? Fuck all the way off.

A tale of two kitties (Jekyll and Hyde style).

Sure, he knows how to turn on the “I’m just a cute & fuzzy ‘lil guy” bit.

But underneath? Chaos demon plotting his next escapade of destruction.

a good part of me thinks that in addition to everything else, the reason they are scrubbing these stories is they do not want disadvantaged kids to believe they can aspire to anything other than their designated “black” or “hispanic” or “woman” job

They suck equally hard.

Hell yeah. Hold the line. This is what we need people to do.

Slow things down, don’t comply in advance so the courts have time to stop them. It’s starting to work.

I was talking to a client about using the SBA and SCORE as resources today. And in the middle of saying it I realized they are going to gut those, too.

There are resources veterans, women, and minority-owned businesses, plus support around getting federal contracts.

This was excellent!

Typical anxiety:

Everyone is mad at me and things might be terrible.

2025 anxiety:

Everyone is mad at me, but they are temporarily distracted because everything is actually terrible.

Flame point Siamese asleep on a women’s shoulder.

I got to snuggle this guy AND meet two new dogs today.

Pretty good Monday.

My kids are gaming with friends, I’m updating my “Marketing Beyond Social Media” training after writing my reps & governor.

I also cleaned the toilets, did the dishes, watched Heather Cox Richardson’s live, & am hoping for the best, I guess?

And we might get snow.

This is the weirdest timeline.

Please, please, please!

SEO can have such a big impact on local businesses.

If you want to learn to do it yourself MOZ, SEMRush, and AHrefs put out good content and even have some free trainings.

Maybe YT or a course, but make sure it is up to date and has current best practices.

Yes, this administration is dangerous and cruel, but they are also shockingly dim and incompetent.

Opportunities are everywhere.

Make everything as hard as possible. Resist every demand. Refuse entry without a warrant. Don’t take the buyout. Their problem solving skills are 📉

Orange cat curled up and sleeping on a blue and white blanket.

Toasted croissant on outside.
Chaos demon on the inside.

Absolutely. These companies are so big and have reduced competition to the point that sometimes there’s not another option.

It has been a hot topic!

If you prefer live, we meet at 10am PT on Mondays.

Is there organized action around boycotting and messaging these companies?

I feel like that is something the right always nails while the left wanders around in circles (for 20+ years at this point 🙄🙃).