Old International Print Ads

Advertisement for Sun-Glo Shrinkproof Wool. Features patterns and various types of wool for knitting garments. Includes a coupon for a free design booklet or knitting books. Thrilling "SUN-GLO" SHRINKPROOF KNITWEAR March 25, 1939 The Australian Women's Weekly YOUR STYLE GUIDE to NO 1246 New Series Sun-glo KNITTING BOOK SERIES THREE PRICE 6 d 6d. at all leading Drapers & Newsagents The key to amarter knitwear is to be found in the new Sim Glo knitting books, featuring over 80 fascinating de signs by leading Continental knitwear stylists. Send the Coupon on this page for a FREE BOOKLET illustrating over 70 selected designs available in the Series of SUN-GLO Knitting Books. Knitting Book Series 3, illustmted above, contains eleven enchsive designs for jumpers and cardigans. H unable to obtain locally this or other books mentioned on this page. use the coupon below FOR years knitters longed for a PURE WOOL knitting yarn that would be DEFINITELY and POSITIVELY SHRINKPROOF. With the introduction last year of SUN-GLO Shrinkproof Wool, carrying a LIFETIME GUARANTEE AGAINST SHRINKAGE, it was therefore, only natural that this outstanding wool should meet with such spontaneous success. Thousands of knitters immediately took advantage of the time and money saving features of SUN-GLO, and have since proved it to be the loveliest wool since knitting began. Every garment you knit with SUN-GLO Shrinkproof Wool keeps its soft, lustrous, unshrinkable beauty to the end of its life. You'll notice no difference after hard and frequent washings-your knitwear continues to keep the beauty it had when first knitted. SUN-GLO colours are fadeless, the texture is rub-proof, and there is not even the fraction of an inch of shrinkage after washing. For brilliant styling, knit your new season's garments from the wide range of beautiful new Sunbeam knitting wools now available: at their attractive prices they are unapproachable for economy and value. SUN-GLO SHRINKPROOF 2. 3 and 4 ply WOOL...

From Australia, Mar 1939: Sun-Glo Shrinkproof Wool ad from P. W. Hughes Pty Ltd

(+Sunbeam Knitting Wools; Sunbeam Super Crepe; Sunbeam Super Crochet; Sunbeam Double Crochet; Sunbeam Wyndard; Silkencrepe; Sunbeam Super; Kriinklette; Sile and Wool; Sunbeam Brenda; and Sunbeam Wilga)

The advert showcases professional and home audio equipment. It emphasizes the high fidelity and quality of the systems, highlighting its use in recording studios, and how that same level of quality is available for home use. «Where sound is a profession, the systems are Telefunken. Telefunken: high fidelity also in your home At CGD Messaggerie Musicali, where recording is avant-garde and research at the service of the most famous singers, the technicians need cutting-edge systems capable of performances at the limit of perfection. Telefunken, with the same care and the same seriousness with which it has developed this prestigious system for CGD, builds HiFi equipment for your home, for your records, your music.»

From Italy, Mar 1979: HiFi System ad from TELEFUNKEN

(+Speakers; Record Player; Amplifiers; and Mixing Console)

«Where sound is a profession, the systems are Telefunken. Telefunken: high fidelity also in your home»

[ENGinALT]

This is a black and white advertisement for the movie "Uyir Mel Asai". Story and screenplay by T.N. Balu, lyrics by Kannadasan, music by SMS, and camera by Karnan. «Desire for Life Direction: Jambu Story - Screenplay: T.N. Balu Lyrics: Kan. Kannadasan Music: S.M.S. Camera: Karnan Production: Valampuri Singaram Chettiar K.T.S. P. Sambulingam, T.M. Balu»

From India, Mar 1967: Ad for Uyir Mel Asai

«Desire for Life»

«Direction: Jambu
Story - Screenplay: T.N. Balu
Lyrics: Kan. Kannadasan
Music: S.M.S.
Camera: Karnan
Production: Valampuri Singaram Chettiar K.T.S. P. Sambulingam, T.M. Balu»

[ENGinALT]

A pink textured towel is draped next to a magnolia and leaves. The advert promotes a brand of towels and the range of colors available. Mmm-magnolias! Big as life and just as beautiful- the magnolias in bloom on this brand-new Cannon towel! But it's ready to do a brisk drying business-run your hand across that texture, and see! Covered with candlewick-like tufts of terry-thousands of 'em, all thirsty! Have an ensemble of Cannon magnolias for that spring-is-here feeling-or any of the many new Cannon charmers priced from about 39c to $2.95. Cannon Mills, Inc., 70 Worth Street, New York 13, N. Y.

From America, Mar 1949: Magnolia Towel ad from Cannon

(+Towel; Sheets; Stockings; and Blankets)

«Mmm-magnolias!»

An advertisement for Pepsi-Cola featuring a stylish couple. The woman, with a drink and cigarette, looks at the viewer, while the man looks to the side. For modern people, modern taste... Pepsi-Cola refreshes without filling NEVER was a whole generation better to look at than the slim, lithe youngsters of today. What's more, insurance figures say they'll live longer than their grand- parents did. And much of the reason is their modern, more sensible diet. That's why today Pepsi-Cola is more popular than ever. Because it has constantly kept pace with the wholesome change in taste to lighter foods and lighter beverages. Today's lighter Pepsi-Cola is dry, never too sweet or heavy, reduced in calories. It refreshes without filling. Enjoy it whenever you want refreshment-either in the familiar big economy bottle for two, or in the new single- drink size. Have a Pepsi-the modern, the light refreshment.

From America, Mar 1953: Pepsi-Cola ad

«For modern people, modern taste... Pepsi-Cola refreshes without filling»

This advertisement features a range of mattresses and boxsprings, highlighting their comfort and coil construction. It emphasizes the advancements made in mattress design. People are shown enjoying the mattresses in various positions. Prices are shown for various sizes of each mattress and boxspring. SIMMONS MATTRESSES & BOXSPRINGS The entirely new "King Rest"® range of forward in mattress design and sleep comfort! give you exclusive "King Rest"®coils... the biggest step Years of research by Simmons sleep laboratory have put the new 1965 "King Rest" range way ahead of other mattresses for quality and price. You get Simmons exclusive "King Rest" coil construction, the biggest step forward in mattress comfort. Simmons exclusive patented crushproof borders. Fine quality, all-over micro-quilted surface. And, for the first time, a "big bed" size at a budget price. Plus a matching "King Rest" coil boxspring to partner every model in the range. HERE'S WHY "KING REST" COILS GIVE MORE COMFORT! Simmons team of scientific sleep research experts have revolutionized mattresses with this entirely new coil construction. "King Rest" coils are designed to give you more comfort plus 27% greater load carrying capacity and double mattress life. Compare "King Rest" with ordinary coils. Ordinary Coil (illus. left). Notice how every twist in the coil is similar in proportion. When you lie on an ordinary mattress the coil is pressed down completely, each twist has a steady pressure so the coil sags right down. Constant pressure like this means that coils that carry the heaviest part of your body sag under the load and don't spring back into place. "King Rest" Coils (illus. right) are designed so that only the first two twists of the coil at top and bottom give under body weight. The centre of the coil is tensioned and balanced for extra stability. This is why you sleep so comfortably. "King Rest" coils adjust quickly to your body weight and then firm-up to support you evenly. "King...

From Australia, Mar 1965: Mattresses and Boxsprings ad from Simmons

(+Mattresses; Boxsprings; Deep Sleep Big Bed; Lady Anne; Deluxe; Luxury Micro-Quilt; Sleep King; and Slumber Queen)

«SIMMONS MATTRESSES & BOXSPRINGS»

An advertisement offering collectible model airplanes and cars as a bonus with every purchase of a specific cheese spread. The ad showcases a variety of vintage aircraft and classic cars. «New! A model to assemble immediately as a gift with every box of Kremli! Kremli is real cream cheese... and how good it is!»

From Italy, Mar 1968: Kremli Cheese Spread ad from Locatelli

(+Vintage Model Airplanes and Vintage Model Cars)

«New! A model to assemble immediately as a gift with every box of Kremli!»

«Kremli is real cream cheese... and how good it is!»

[ENGinALT]

An advertisement for biscuits. The ad shows a couple enjoying biscuits with different toppings on a picnic. The text highlights how the biscuits can be paired with savory or sweet toppings. There need be no elaborate plans, just take crisp SAO BISCUITS with you, and add butter and cheese, or any sweet or savoury item. . . . They never fail to please!

From Australia, Mar 1935: Sao Biscuits ad from Arnott's

(+Biscuits; Butter; and Cheese)

«There need be no elaborate plans, just take crisp SAO»

This advert features a comical depiction of Frankenstein's monster, who states that he is afraid of a Bloody Mary cocktail without Smirnoff vodka. The ad promotes Smirnoff as the perfect vodka for the drink. I'M SCARY OF A MARY WITHOUT SMIRNOFF! Once you taste a Smirnoff Bloody Mary, the thought of any other vodka will be monstrous. Smirnoff makes a perfect Bloody Mary. Rich. Robust. Delicious. Make it your own way, or with new Snap-E-Tom Only crystal clear Smirnoff is filtered through 14,000 pounds of activated charcoal. That's what makes it so flawlessly smooth-perfect for Marys, great on-the-rocks. Always ask for Smirnoff It leaves you breathless®

From America, Mar 1967: Vodka ad from Smirnoff

(+Bloody Mary)

«I'M SCARY OF A MARY WITHOUT SMIRNOFF!»

An advertisement for Lucky Strike cigarettes promoting them as a choice of tobacco experts. It highlights the brand's focus on finer tobacco and features an independent tobacco buyer. With men who know tobacco best-it's LUCKIES 2 to 1 "Lady, you may know calico ...but I know tobacco! "And I know Luckies pay the price for finer leaf!" says F. L. Warren, independent tobacco buyer of Danville, Virginia "In buyin' tobacco, you get what you pay for. Right before my eyes, I see Luckies pay the price to buy tobacco that's finer, lighter and milder. I figure that's why most tobacco men like me smoke Luckies. I've smoked them 15 years." Yes, Luckies pay higher prices to get the finer, lighter, natu- rally milder tobaccos. If you're smoking more today, real mildness is important. So take a tip from the independent to- bacco experts-the buyers, auctioneers and warehousemen. Copyright 1941. The American Tobares Compalty "IT'S TOASTED"

From America, Mar 1941: Cigarettes ad from Lucky Strike

(+Tobacco)

«With men who know tobacco best-it's LUCKIES 2 to 1»

- A schedule of television programming for March 21st. It includes a symphonic concert conducted by Armando La Rosa Parodi, a conversation with Arnold Toynbee, and a musical program. «Directed by Armando La Rosa Parodi. Second: ore 21,15. Afternoon on TV. 18-18.45 Symphonic concert. directed by Armando La Rosa Parodi. Goffredo Petrassi: Salmo IX for choir and orchestra Maestro of the Nino Antonellini Choir. Sinfonica Orchestra and Choir of Rome of Italian Radiotelevision. Televised shot by Luigi Di Gianni. The maestro Goffredo Petrassi from whom Salmo IX is performed. 21 - Time Signal. Television news. 21,10 Intermezzo. 21,15 Encounters Arnold Toynbee: Civilization in History by Pio De Berti Gambini. Interviews by Sergio Telmon. Directed by Giuseppe Sibilla. 22,15 Il Guarracino Music in Naples yesterday and today. Texts by Nelli and Vinti Present Carla Del Poggio and Orazio Orlando with the participation of Franco Sportelli. Orchestra directed by Carlo Esposito. Directed by Romolo Siena.» - An advert for throat sweets with an image of a performer and the candy brand. «For voice, for throat»

From Italy, Mar 1965: RAI and Golia ads
«For voice, for throat»

[ENGinALT]

This is an advertisement for cherry jam from the 1920s. The jam is made from fresh, healthy and ripe fruit and it's perfect to be enjoyed with bread. «IT WAS THE FIRST! CIRIO was the first in 1920 to produce JAMS and to imprison the flavor, aroma and scent of fresh and ripe fruit in a delicious fruit and sugar jelly. CIRIO JAMS, what fragrance, what goodness... everyone says it: There is no comparison! AS NATURE CREATES, CIRIO PRESERVES. CIRIO: fifteen establishments, from north to south, including a large sugar factory. CIRIO: five agricultural estates, immense orchards.»

From Italy, Mar 1965: Cherry Jam ad from CIRIO

«IT WAS THE FIRST!»

[ENGinALT]

A vintage Australian advert for a range of Allen's sweets, including Coconut Quivers, Fruit Tingles, Steam Rollers, Q.T. Fruit Drops, Tooty Frooty Pastilles, Havapak Barley Sugar, and Popettes. It features an image of a family and promotes the delicious taste of Allen's sweets. Everyone's sweet on Allen's sweets It's love at first bite with Allen's Cocoanut Quivers! Rich, creamy caramel covered with wholesome Ceylon cocoanut. Delicious centres are blended from milk, honey, butter and glucose. TASTE THAT COCOANUT! TASTE THAT CARAMEL! SO NICE! 2/- EVERYWHERE. TOOTY FROOTY PASTILLES. Delicious, juicy pas- tilles. Taste like fruit because they're made from fruit. 6d. Q.T. FRUIT DROPS. Enjoy the pure fruit flavour of Orange, Lime, Lemon or Pine- apple. 4d. STEAM ROLLERS. The perfect pepper- mint for taste-refresh- ing coolness. 3d. FRUIT TINGLES. Fizzy fruit flavours to tingle your tongue. 3d. HAVAPAK BARLEY SUGAR. Rich with energising glucose. 7d.

From Australia, Mar 1956: Coconut Quivers ad from Allen's

(+Fruit Tingles; Steam Rollers; Q.T. Fruit Drops; Tooty Frooty Pastilles; Havapak Barley Sugar; and Popettes)

«Everyone's sweet on Allen's sweets»

A print advert showing an accountant filling out their income tax with a hot cup of coffee and different coffee blends made by A&P Coffee. A deduction that adds up! When a coffee is so good it outsells any other in the country, you naturally conclude it's top quality. And in the case of A&P Coffee, that's a deduction that really adds up... for there's no finer coffee in any package at any price. Superb-quality A&P Coffee is sold only in the roaster-fresh bean, and Custom Ground at the moment of purchase exactly right for your coffeemaker. And you have a choice of three magnificent blends mild, medium, strong. Buy A&P Coffee today! It's an investment that gives you a steady return of coffee enjoyment.

From America, Mar 1947: Coffee ad from A&P

(+Bokar Coffee; Red Circle Coffee; and Eight O'Clock Coffee)

«A deduction that adds up!»

An advertisement for April Fool's Day featuring a fish made from bottle caps. It encourages people to cut out the fish instead of drawing them and offers fun for April 1st. «For April 1, 1968. (With the most cordial greetings from Prinz Bräu, the real beer.) Instead of bothering to draw fish for your relatives, acquaintances, office colleagues, cut this one out directly. Have fun for April 1st. Instead of getting tired of sticking fish, stick this one: As you can see, I've already stuck a fish. I wish you good fun for April 1st.»

From Italy, Mar 1968: Beer ad from Prinz Bräu

«For April 1, 1968. (With the most cordial greetings from Prinz Bräu, the real beer.)»

[ENGinALT]

An advertisement from April 1944 features a two-way radio, the Motorola 'Handie Talkie', being used on the battlefield. The image depicts a soldier with the radio. The advert also mentions Motorola's commitment to producing radios faster and better. "Handie Talkie" April, 1944 ★ Pioneered and developed exclusively by Motorola Electronics Engineers, this mighty, little 2-Way Radio is fighting for Victory on every important battle front. For production "beyond expectation" Motorola has received its third award. It is the aim of every Motorola employee to produce faster and better until final Victory has been won. ANOTHER Motorola Radio 1st VASeward RADIO FOR HOME & CAR GALVIN MFG. CORPORATION CHICAGO, ILLINOIS

From America, Apr 1944: Handie-Talkie Radio ad from Motorola

(+Radios for Home & Car and Electronics)

«"Handie Talkie"»

An advertisement for Perugina chocolate, featuring a child asking her mother for the 'Carrarmato Perugina' chocolate bar. It highlights the pure chocolate that has always been used in Perugina products and the new Cingolato chocolate with more milk and sugar. «It is important that it is Perugina Give it to me, mommy! Sure, it's Carrarmato Perugina! because Perugina since its origins has always produced only real chocolate, the pure chocolate that nourishes right. That's why it's important that it is PERUGINA new! taste the white cingolato, the block with more milk and more sugar with a light and delicate taste.»

From Italy, Mar 1968: Chocolate ad from Perugina

(+Carrarmato Perugina; Bar; and Cingolato Chocolate)

«It is important that it is Perugina»

[ENGinALT]

An advertisement for quarter-pound blocks of chocolate. It features two of the brand's flavours. The advert promotes the quality of its chocolate, emphasizing the richness of the cream and the quality of the dark eating chocolate. Mac. Robertson's THE GREAT NAME IN CONFECTIONERY With pride we offer EXTRA CREAM... the smoothest chocolate ever made; and OLD GOLD... the finest quality dark eating chocolate. Quarter Pound Blocks by

From Australia, Mar 1946: Milk Chocolate ad from MacRobertson

(+Extra Cream Milk Chocolate and Old Gold Chocolate)

«Mac. Robertson's THE GREAT NAME IN CONFECTIONERY»

A collection of vintage RCA Color TV sets boasting true-to-life color through solid circuit dependability. They feature the use of circuitry also found in space satellites, ensuring a high level of reliability and fewer service headaches. Enjoy true-to-life Color from RCA Victor with RCA Solid Circuit dependability Most true-to-life color... so natural and sharp you'll compare it to color motion pictures. And the High Fidelity tube gives you the brightest pictures ever from RCA Victor. Dependable RCA Solid Circuits replace old- fashioned “hand wiring”—eliminate over 200 possible trouble spots. This means fewer service headaches, greater reliability. Specially designed circuitry of this kind is used in space satellites. More TV servicemen own RCA Victor Color TV than all other leading makes combined. RCA pioneered and perfected Color TV... is the world's most experienced maker of color sets. More people own RCA Victor Color TV than all other brands combined. See why—at your dealer's now! RCA SOLID CIRCUITS REPLACE OLD-FASHIONED “HAND WIRING” FOR GREATER DEPENDABILITY AND BETTER TV PERFORMANCE. Now, a new choice in Color TV screen size! The Warburton has new 25″* Color TV, plus Solid State stereo, FM-AM-FM Stereo radio. Sliding doors. *overall diagonal—295 sq. in. picture

From America, Mar 1965: Color TV's ad from Rca

(+Solid State stereo; FM-AM-FM stereo radio; and Solid Circuits)

«Enjoy true-to-life Color from RCA Victor with RCA Solid Circuit dependability»

- Advertisements for Chanel. The images show the Chanel salon, Coco Chanel in Monte Carlo, and Chanel's studio. - An advertisement for Royal Crown Cola. The image features a woman holding a bottle and a six-pack carton of the drink.

From America, Mar 1954: Chanel and Royal Crown Cola ads

«RC makes you feel like NEW!»

«Those are luxurious pajamas, but with a very narrow waist. Not my model, I prefer it a little looser 😉»

An advertisement for Kayser Kaysuede lingerie. It features four different styles of pyjamas and nightgowns. Warm Winter Lingerie in KAYSER Kaysuede Be wiser buy KAYSER "Kaysuede"- a soft warm cotton interlock fabric which retains its beauty after laundering. Here are but four styles from a wide and wonderful Kayser "Kayquede range. 860. Cosy "Kaysuede" pyjama, styled with shaped bodice and mid-riff, and rever collar. Lovely Kayser shades of Firelite, Tea Rose and Bluebell. Sizes S.W., W. Price, 42/6 760, Dainty "Kaysuede" nightgown, prettily de- signed with inserts of cotton crochet lace. Rever collar and wide flared skirt. Firelite, Tea Rose and Bluebell. Sizes S.W., W., O.S. Price, 39/11 SW W. 864. Comfy "Kaysuede" pyjama, button front with wide inserted panels of Needlerun lace, edged with nylon tulle ruffle. Tea Rose and Bluebell, in sizes Price, 55/- 765. A beautiful "Kaysuede" nightgown. So utterly feminine with dainty shawl collar of Alencon lace trimmed with frill of nylon tulle, satin tie. Shades, Tea Rose, Bluebell. Sizes S.W., W., O.S. Price, 57/6 KAYSUEDE

From Australia, Mar 1954: Lingerie ad from Kayser

(+Nightgown and Pyjama)

«Warm Winter Lingerie in KAYSER Kaysuede Be wiser buy KAYSER»

This advertisement features Rex Jelly Crystals, which are available in six flavors. The product is advertised as delicious and easy to prepare. To make the jelly, simply dissolve the crystals in hot water and let it set. The jelly can be served with stewed fruit, plum jam, or cakes, and can be decorated with custard or cream. «Good spring fruit delicious party! It's like a treasure trove of fruit flavor! That is why Rex Jelly is a favorite sweet for families. It is delicious and easy to prepare. Available in 6 exciting flavors: Orange, Lemon, Pineapple, Strawberry, Raspberry, Cherry. It is easy, nutritious, and easy to prepare. It is a delicious addition to a special meal. Rex Jelly - mix the crystals in hot water and let it freeze. You can also add stewed or canned fruits, plum jam, or cakes, decorate with custard or cream, and serve chilled.»

From India, Mar 1967: Rex Jelly Crystals ad from Carn Products Co. (India) Private Ltd.

(+Orange Jelly; Lemon Jelly; Pineapple Jelly; Strawberry Jelly; Raspberry Jelly; and Cherry Jelly)

«Good spring fruit delicious party!»

[ENGinALT]

An advert for gas cylinders and a competition where you can win Alfa Romeos, televisions, radios and refrigerators. Every gas cylinder comes with a warranty that entitles you to an immediate prize. «200 million... New Great Agipgas Competition Every Agipgas cylinder comes with a warranty that entitles you to an immediate prize. Ask your Agipgas distributor for the rules of the New Great Competition with 20,000 prizes, including 50 Alfa Romeo Giulietta, 600 Voxson televisions and radios, 400 Agipgas refrigerators. Agipgas guarantees the quality and quantity of the product»

From Italy, Mar 1959: Gas Cylinders ad from Agipgas

(+Alfa Romeo Giulietta; Televisions; Radios; and Refrigerators)

«200 million... New Great Agipgas Competition»

[ENGinALT]

- Advert for Formaggino Mio, a children's snack product, highlighting that each purchase comes with a free mini-book and the chance to collect 'superbambolotti' (super dolls) with special packs. «Moms! Formaggino Mio gives the most beautiful stories for children and it becomes easier to keep him calm! A mini-book with every pack of Formaggino Mio. It is an exclusive gift! New fantastic adventures in color by Braccobaldo and his friends in funny ministories to read and watch. The superbambolotti. In the special "3 Mio with superbambolotto" pack always new characters as a gift. In the world every second 35 Formaggino Mio are consumed, because Formaggino Mio enjoys the trust of millions of mothers» - And more...

From Italy, Mar 1968: Fiat and Formaggino Mio ads
«Wheels and roads»
«Moms! Formaggino Mio gives the most beautiful stories for children»

[ENGinALT]

This vintage advert is for Dulux Paints and Finishes featuring a range of products for home improvement. It focuses on the home glamourisation using the three new finishes. What a difference the “3 Dulux Sisters” have made Listen In! THE DULUX SHOW with "Jack Davey- Star-Maker" Half hour of fun weekly! 51 Stations Throughout Australia. How proud she is of her home since calling in the "3 Dulux Sisters" to glamourise every room, the paths, verandah, steps, furniture ... everything, right through to the copper and the laundry floor. These 3 entirely new "Dulux" finishes are the last word in home beauty . . . easy to use . . . sure in results . . . thrilling in the bright and happy atmosphere they create! Ask your paint store for colour cards and literature, or write direct to P.O. Box 21, Concord, N.S.W. For paths, steps, verandahs; interior floors of wood, cement or linoleum. The new, wonderful floor and paving paint-made to special "Dulux" specifications! Gay, smart, attractive effects! Hard, fadeless, sun-and-rain-proof. Modern colours! For floors, furniture, and all interior woodwork. Made to an exclusive "Dulux" formula for a quick-drying finish and hard- wearing, long-lasting lustre. Easy to use, less polishing needed. "Dulux Floorkota" brings out the grain of the wood in beautiful natural colour effects. For coppers, piping, metal fenc- ing and gates, garden seats, grilles, bedsteads, stoves, grates, bath-heaters, bird cages, etc. Improved aluminium enamel made to a special "Dulux" formula to resist heat and rust. Its beautiful silvery finish won't rub off! Products of British Australian Lead Manufacturers Pty. Ltd., Sydney, Melbourne, Adelaide, Perth.

From Australia, Mar 1951: Paints and Finishes ad from Dulux

(+Silva-Sheen Enamel; Floorkota Floor & Furniture Finish; and Parkota Floor & Paving Paint)

«What a difference the “3 Dulux Sisters” have made»

This advertisement promotes a line of sweet snacks made with natural ingredients. It emphasizes the tradition of using simple ingredients like flour, butter, milk, and eggs to create delicious treats. It invites you to come and have a snack at the mill. «Dling, dleng, dlong. It's the time for the lightest puff pastry and the sweetest jam. It's Saccottino time from Mulino Bianco. A layer of thin pastry, a layer of fresh butter, a layer of pastry and one of butter... That's how puff pastry was made, when the mills were white. Add a spoonful of fruit jam and you will have the newest, richest and most delicious snack. When the bell rings, come and have a snack at the mill: there is the Saccottino, but also the Tortorella, the Crostatina, the Veneziana, the Tortina Campagnola, the Pandorino, the Dondolo... Many good snacks, all made with milk, butter, eggs and other natural ingredients. Saccottino, one of the good snacks from Barilla. Eat healthy, return to nature.»

From Italy, Mar 1979: Saccottino ad from Mulino Bianco

(+Tortorella; Crostatina; Veneziana; Tortina Campagnola; Pandorino; and Dondolo)

«Dling, dleng, dlong. It's the time for the lightest puff pastry and the sweetest jam. It's Saccottino time from Mulino Bianco.»

[ENGinALT]

Advertisement for Carnation milk, touting its nutritional benefits and versatility in cooking. The advert includes a recipe for Fluffy Rice Pudding, and a promotional offer for a recipe book. Cover Girl! But no hiding the fact that she eats her milk too A girl's got to have her reservations! But one thing she'll broadcast-high, wide and handsome. It's smart to grow up on Carnation! Drinking it... "eating" it. It doesn't take an expert to spot Carnation youngsters. High spirits rosy cheeks... robust bodies... and strong, sound teeth tell their own story. A big help toward all this is "eating" your milk, too. "Eating" it in cooked dishes that taste simply wonderful and are packed with nourishment besides. It works like this. No matter how you use it, Carnation is fine whole cow's milk with all the milk nutrients. Nothing's taken out but part of the natural water. And there's extra enrichment with "sunshine" vitamin D-through irradiation. Then of course there's Carnation's economy and convenience. And, thanks to homogenization, there's the distributed richness of butterfat that's the very thing to make ordinary cooking taste inspired. All for one brown ration point per big tall can! Here's a fine milk-rich recipe to start you off on this easy way to get more milk into meals. And a new, timely book of other appetizing recipes is free for the asking. FLUFFY RICE PUDDING Page 12, "Clever Ways with Carnation" 1½ cup Carnation Milk mixed with ½ cup water 1 cup brown or white rice, cooked ½ cup sugar ½ tsp. allspice 2 tsps. grated orange rind 1½ cups cooked, dried or canned fruit cut up 1 egg beaten Scald combined milk and water. Add rice, sugar, allspice, rind and fruit. Stir in beaten egg. Turn into greased baking dish. Bake in 300° F, oven 30 min. Serves 6. FREE! "CLEVER WAYS WITH CARNATION ... for the Duration." Your easy way to make the most of every can of Carnation to take care of the family's needs. A brand new collection of delicious, timely recipes ...

From America, Mar 1944: Milk ad from Carnation

(+Rice Pudding)

«Cover Girl! But no hiding the fact that she eats her milk too»

This advertisement showcases the launch of Dralon, a European fashion fibre, in Australia. It highlights Dralon's use in luxury knitwear, its warmth, lightness, ease of care, and shape retention. The ad encourages consumers to look for the gold label, assuring top quality and exciting fashion. Sigrid launch DRALON in Australia Europe's leading fashion fibre makes garments from Dralon, a fibre marketed in Australia by Bayer Leverkusen Lid. Once, high-quality Dralon was only in luxury imported knitwear. Now, Europe's fabulous fibre is knitted here by Sigrid. (Only top Australian makers are knitting Dralon. That's why you're guaranteed top quality) Dralon is soft. warm, light. It's easy-to-wash. Quick-drying. You can pack it, Dralon holds its shape forever. Dralon won't felt or matt or rub. Little wonder it's such a natural for knitwear. Look for the gold label. You'll find fresh. exciting fashion, sparkling new colours that never fade and a priceless extra- Dralon guaranteed top-quality.

From Australia, Mar 1968: Dralon Fibre ad from Bayer

(+Knitwear and Fashion Fibre)

«Sigrid launch DRALON in Australia»

This is an advertisement for LUX soap, featuring actress Dawn Addams. It emphasizes the soap's ability to cleanse and protect the skin, even under harsh conditions such as makeup and studio lights. It highlights LUX as a beauty essential, suitable for everyone. «Clear Complexion... despite strenuous shooting I'm in love with my LUX ... and you know why? Because LUX really cares for the skin - gently and thoroughly. After a strenuous day of shooting, after make-up and spotlights, my complexion simply needs a mild soap - a soap like LUX! You too should think of your complexion, because your complexion is strained and needs care, needs LUX! And LUX is really very good for your beauty. Bye, bye, yours Dawn Addams Dawn Addams plays the leading role in: "Lehrjahre der Liebe" Also care for your complexion with LUX - like film stars all over the world»

From Germany, Mar 1962: Soap ad from Lux

«Clear Complexion... despite strenuous shooting»

[ENGinALT]