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Eleftheria Lekakis

@eleftheriafm

promotional culture, consumer activism, advertising, environmental communication associate professor at the University of Sussex

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Latest posts by Eleftheria Lekakis @eleftheriafm

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Gulbenkian Prize for Humanity The 1 million euro prize recognises outstanding contributions to climate action and climate solutions that inspire hope and possibility.

Nominations are open for the next Gulbenkian Prize for Humanity, @cgf-uk.bsky.social πŸ†

€1 million award for individuals or organizations that accelerate proven, impactful #climate action benefiting people & planet

Please nominate & repost this if your followers work in the #climatechange sphere:

17.11.2025 15:21 πŸ‘ 35 πŸ” 20 πŸ’¬ 2 πŸ“Œ 3
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Comms Declare has written to the National Press Club #NPC asking that tomorrow’s talk by Future Coal Chief Executive, Michelle Manook be cancelled.

They declined, so we produced this handy bingo card to help viewers spot the climate obstruction and #greenwashing

commsdeclare.org/2025/11/17/c...

17.11.2025 00:12 πŸ‘ 44 πŸ” 22 πŸ’¬ 1 πŸ“Œ 1

As promised, here are the slides I shared with students to convince them to NOT use chatGPT and other artificial stupidity.

TL;DR? AI is evil, unsustainable and stupid, and I'd much rather they use their own brains, make their own mistakes, and actually learn something. πŸͺ„

23.02.2025 13:45 πŸ‘ 5635 πŸ” 2116 πŸ’¬ 236 πŸ“Œ 115

In my promotional culture class tomorrow we're talking about branded content and programmatic advertising. If you have one you love/hate, I'd love to see it!

05.02.2025 20:00 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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a young boy is wearing a blue sweater and a plaid shirt . ALT: a young boy is wearing a blue sweater and a plaid shirt .

What are the best climate books to give as presents this festive season?

10.12.2024 15:24 πŸ‘ 142 πŸ” 41 πŸ’¬ 87 πŸ“Œ 10
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Reuse, reduce, resist! Have we had enough of Black Friday? - Adfree Cities It may seem inescapable, but many are choosing to resist Black Friday’s desperate appeals to buy stuff you never needed. Adfree Cities looks at the origins, the chaos, the backlash and the boycotts – ...

Have we had enough of Bl*ck Fr*d*y?

On the blog we unpack the origins, the backlash and the boycotts - and the joy of opting out.
adfreecities.org.uk/2024/11/reus...

29.11.2024 13:48 πŸ‘ 7 πŸ” 3 πŸ’¬ 0 πŸ“Œ 1

I'm finally enjoying reading Steven Miles's The Experience Society where he describes the graduation of consumption of wants to consumption of experiences as a psycho-social phenomenon that has rebooted consumer capitalism. Has/is anyone else reading this?

30.11.2024 21:22 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Brandalism: the environmental activists using spoof adverts to critique rampant consumerism – podcast Subvertising campaigns are often funny, but they also aim to make a wider point about the unsustainable excesses of consumerism. Listen to The Conversation Weekly.

This time of year, last year, I enjoyed making a podcast theconversation.com/brandalism-t...

every year, 'Black Friday' becomes an more additive and unrealistic smokescreen (with occasional greenwashing or even 'no sales here' brand stand).

Perhaps a massive anti-celebration event is in order?

29.11.2024 20:08 πŸ‘ 4 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

Here's a starter pack of some of the great groups and individuals working to challenge disinformation and hate!
bsky.app/starter-pack...

15.11.2024 13:41 πŸ‘ 133 πŸ” 68 πŸ’¬ 10 πŸ“Œ 2

grazie mille Irina! it was so good to meet you and to hear about your work!

21.11.2024 15:41 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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it was a wonderful opportunity to talk about my work at the SNS Cosmos Talks this afternoon

20.11.2024 21:06 πŸ‘ 5 πŸ” 0 πŸ’¬ 0 πŸ“Œ 1
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Consumer activism, promotional culture and resistance: An interview with Dr Eleftheria Lekakis In this post, REFRAME co-managing editor Dr Tanya Kant interviews Re.Framing Activism editor Dr Eleftheria Lekakis on her new monograph: Consumer Activism, Promotional Culture and Resistance. Dr Le…

Why and how does it matter when people use the consumer culture and the marketplace to express and act on their politics? This is a question I've been thinking about for a long time. Here is my short answer: reframe.sussex.ac.uk/activistmedi...

19.11.2024 20:11 πŸ‘ 5 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0
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Reforming Tech and Democracy Programs for the Global Majority Virtual Launch Event of the Study Custom Built / Feito Sob Medida How can tech and democracy programs better serve the needs and challenges of Global Majority countries? What are …

Join our in conversation with civil society leaders and int'l donors on Wednesday, November 20, 10-1130AM Eastern in a webinar co-hosted by SSRC & GloTech. We also promote knowledge-sharing for researchers/civil society at risk in global context. πŸ€— 5/6 www.ssrc.org/events/refor...

18.11.2024 17:53 πŸ‘ 9 πŸ” 8 πŸ’¬ 1 πŸ“Œ 1
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Here's an ad seen on the school run in #Brighton -
"It's promoting fast food. It's sexualising fast food. It's introducing young children to the idea of pornography as (guilty) pleasure. It is promoting (to everyone, including children) the idea of being 'naughty'." What ads do you see? #Adspotters

11.11.2024 15:32 πŸ‘ 5 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0