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Jason Aten

@jasonaten

I’m a tech columnist for Inc. Magazine and co-host of the Primary Technology podcast at primarytech.fm

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13.11.2024
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Latest posts by Jason Aten @jasonaten

I used the MacBook Neo for 72 hours
I used the MacBook Neo for 72 hours YouTube video by patrick 2masso

MacBook Neo reviews are out! My favorites so far:

Patrick Tomasso had the perfect 5 min video

youtu.be/Mo6o8RKn7jE?...

@jasonaten.bsky.social made me chuckle in his review

www.inc.com/jason-aten/t...

10.03.2026 13:15 👍 7 🔁 2 💬 1 📌 0
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11.03.2026 02:22 👍 2 🔁 0 💬 0 📌 0

A lot of people have feelings about the MacBook Neo. Here’s what it actually feels like to use one.

www.inc.com/jason-aten/t...

11.03.2026 02:22 👍 0 🔁 0 💬 2 📌 0
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Myke Hurley and The Feel of It All Podcast Episode · Creative Effort · February 23 · 46m

Full conversation here:

Apple Podcasts: podcasts.apple.com/us/podcast/m...

Spotify: open.spotify.com/episode/1sis...

23.02.2026 16:56 👍 2 🔁 0 💬 0 📌 0
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My absolute favorite piece of wisdom from @myke.social from our conversation: “I can’t feel that something’s going to feel right unless I can actually feel it.”

23.02.2026 16:56 👍 0 🔁 0 💬 1 📌 1
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Donald Miller on the Structure of Creativity Podcast Episode · Creative Effort · 01/30/2026 · 47m

Latest episode of Creative Effort out now.
Apple Podcasts: podcasts.apple.com/us/podcast/d...

Spotify: open.spotify.com/episode/5PrV...

30.01.2026 13:55 👍 1 🔁 0 💬 0 📌 0
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NYT Bestselling author, Donald Miller, on why AI isn't going to replace humans (but can definitely help the creative process).

"The one thing I haven't seen AI do ever, is make it interesting."

30.01.2026 13:55 👍 1 🔁 0 💬 1 📌 0
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The Creative Effort Interview: Nate Baranowski In this conversation, I talk with 3D street artist Nate Baranowski as he walks through how an unconventional creative career actually works in practice.

Read it here: creativeeffort.substack.com/p/the-creati...

Listen on Apple Podcasts: podcasts.apple.com/us/podcast/c...

Listen on Spotify: open.spotify.com/episode/5J9a...

05.01.2026 12:49 👍 2 🔁 1 💬 0 📌 0

I launched a new thing. It’s a series of conversations about how the most creative people turn ideas into reality. Kicking it off with an interview with Nate Baranowski-one of the most talented artists I know.

05.01.2026 12:49 👍 2 🔁 0 💬 1 📌 0

The podcast that loves its listeners so much it even gives you a year-in-review on Christmas Eve.

25.12.2025 03:04 👍 6 🔁 0 💬 0 📌 0
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The Most Popular iPhone Travel App Is an Overnight Success 12 Years in the Making Flighty is the thoughtfully designed travel app that has become a must-have for anyone getting on a plane.

I talked with Flighty founder, Ryan Jones, last week about how Flighty became the most popular iPhone travel app seemingly overnight. Of course, if you travel at all, you already know it is essential. Here's how it became an overnight success 12 years in the making:

www.inc.com/jason-aten/t...

24.11.2025 17:09 👍 4 🔁 0 💬 1 📌 0

I just make photos.

23.11.2025 03:01 👍 2 🔁 0 💬 0 📌 0
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Arrivals.

23.11.2025 03:00 👍 6 🔁 0 💬 0 📌 0
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Las Vegas Grand Prix so far.

22.11.2025 20:58 👍 8 🔁 0 💬 0 📌 0
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Mood.

22.11.2025 15:15 👍 9 🔁 0 💬 1 📌 0
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Nice work @marcoarment.bsky.social

21.11.2025 17:13 👍 1 🔁 0 💬 0 📌 0
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More than 15 years after I sold it, and several years of trying to track it down, I got to boot up the very first Mac I ever owned—a G4 PoweBook Titanium. It’s a wild story but it still runs FCP like a champ :)

03.08.2025 00:17 👍 7 🔁 0 💬 0 📌 0

I have no idea but thanks for mentioning it. I’ll check it out!

03.08.2025 00:13 👍 1 🔁 0 💬 1 📌 0
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04.05.2025 22:04 👍 2 🔁 0 💬 0 📌 0
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LEGO Built 10 Life-Size F1 Cars. Then the Drivers Took Them for a Lap at the Miami Grand Prix It took 22,000 hours using 4 million bricks to pull off this epic build.

LEGO built 10 life-size F1 cars and the drivers took them for a lap at the Miami Grand Prix

www.inc.com/jason-aten/l...

04.05.2025 19:28 👍 7 🔁 0 💬 1 📌 0

This is not great for Apple. People who were going to buy one anyway but might have waited for the 17, are pulling forward those purchases, which will likely mean suppressed demand for the next generation. If prices do go up it’ll be a double whammy.

09.04.2025 00:27 👍 3 🔁 0 💬 0 📌 0

I’ve had 5 different people reach out today asking which iPhone to buy because they were getting one today before tariffs kick in, assuming Apple will have to raise prices soon.

09.04.2025 00:27 👍 3 🔁 0 💬 1 📌 0
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‘Starbucks Monday’ Means Free Coffee After the Super Bowl. It Might Be the Company’s Smartest Idea Yet Get a free cup of coffee on Monday if you're a Rewards member.

Don’t forget your free coffee
www.inc.com/jason-aten/s...

10.02.2025 12:01 👍 2 🔁 0 💬 0 📌 0
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This score bug is just so bad.

10.02.2025 00:17 👍 2 🔁 0 💬 0 📌 0
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ChatGPT Search Made Me Quit Google for Good It's not perfect, but ChatGPT Search is now my default way to find information.

Here's the article where I talked about switching my default search to ChatGPT from Google:

www.inc.com/jason-aten/c...

31.01.2025 20:02 👍 1 🔁 0 💬 0 📌 0
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Inside the AI web search wars - Marketplace AI-powered Google competitors are trying to figure out how to grab search revenue without losing users who are wary of advertising.

Went on NPR's @marketplace.org this week to talk about AI, Search, and the Deepseek saga.

www.marketplace.org/2025/01/30/g...

31.01.2025 20:02 👍 2 🔁 0 💬 1 📌 0
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Netflix Isn’t Worth $25 A Month, And It Seems Like Even Netflix Agrees Last week, Netflix announced its earnings results for the fourth quarter of 2024. It was a very good quarter with record subscriber growth and revenue,

I just keep thinking that Netflix was at its best from like 2015 through 2017, which also happens to be the last time you could subscribe (not including ads) for less than $10
www.inc.com/jason-aten/n...

26.01.2025 17:56 👍 3 🔁 0 💬 0 📌 0
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Apple Intelligence with another totally inaccurate notification summary (though it was very flattering, at least)

22.01.2025 16:25 👍 2 🔁 0 💬 0 📌 0
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Apple notification summaries with another example of why this is such a terrible terrible idea. Come on Apple.

20.01.2025 17:35 👍 4 🔁 1 💬 0 📌 0
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That’s plenty.

20.01.2025 04:35 👍 3 🔁 0 💬 0 📌 0