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22.01.2025 17:22
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LinkedIn is full of imposters.
Just feels super stuffy to me there.
And in order to gain traction you need to βmake a splashβ every post.
Google Ads can be managed in-house.
Iβve been doing it for 13+ years.
Do you think print media will ever make a comeback?
What do you want me to share more?
Did you like this?
You're probably going to love my free Google Ads tips too!
yourfullstackmarketer.com
It's our job to take that problem and make it go away for them.
So, take time to look at situations your customers are in that your product or service fits into; that is when the marketing magic happens.
They just wanted the material GONE with little to no headaches.
See, what's so unique about the scrap industry is that scrap is typically a problem for people who need services - like us - to remove it.
This wasn't the direction we needed to head in.
We had to consider the audience's daily work and how scrap fit into it.
These potential customers didn't care about the money or the number of trips that had to be done.
Some of my teammates were stating things like:
"Well, we can tell them we paid our customer $15,000 for the scrap we picked up."
"What if we share how many dumpsters it took to take out the 5,000 lbs of steel?"
I was listening and absorbing.
So, in one of our recent team discussions, we discussed how we could start a monthly newsletter to target potential and past customers and share our recent stories of successful projects.
We need to find the right angle to approach them.
In the scrap metal industry, we are a secondary thought to most of our customers.
They don't always have scrap metal to sell - nor do they rely on it for profit.
When they need our services, it's usually a hassle for them.
Want your offer to be better?
Stop everything you're doing to your ads.
Focus on your user.
Storytime...
Just updated my profile.
β¦which led to updating my offer.
β¦which led to updating my onboarding funnel.
β¦which led to updating my exit offer.
β¦which led to switching digital product platforms.
β¦which led to deleting old subscribers.
Howβs your day going?
Take one guess, what did I do during the highlighted week?
Thank you Danijel!
Thanks! Looking forward to sharing! Coming soon!
I'm launching a Google Ads course next month.
Don't pay more than $45 for it.
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Day 3!
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π learn more
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Update for day 2!
Day 2 update!
For over 12 years, Iβve managed $2.8M+ in Google Ads budgets across various industries.
Now Iβm sharing my best lead-generation strategies in a 1-hour course.
Early bird pricing is liveβsave before the price goes up!
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If youβre interested in being one of the first to know about the Google Ads course, sign up below.
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Iβm gonna try to turn $100 into $100,000 by the end of 2025
Want to follow along?
Remember kids, more clicks and impressions aren't always the goal.
Want to improve your Google Ads?
Let's chat
calendar.app.google/ExRc9yaBTkwm...
You need to make a sale by the end of the week.
You have a $100 budget to do it.
What are you doing and where?
How long is it safe to ignore AI Search? #seo
SEO and PPC - they pack a mighty punch.
Use them together for 6 months and check your growth.
It will be exponential.
I'm building my first Google Ads course - for lead generation.
I'm going to have a lifetime discount for subscribers.
Want in?
yourfullstackmarketer.com
