Jukka Aronen

SEOs Should Not Dismiss Geo for Being Low-Traffic Is it GEO, AI SEO, or just SEO? Regardless of the label, optimizing for LLMs is critical in 2025. Learn how you can reframe your existing tactics, why your off-site content strategy is critical, and w...

Is GEO just SEO by another name? 🏷️

Not quite. While tactics like content structuring overlap, the goal is shifting from winning a blue link to becoming the authoritative source an LLM cites.

@tcapper.co.uk explains why low traffic doesn't mean low priority for 2026.
https://mz.cm/4qktQ1T

Global plastic talks collapse as countries remain deeply divided The latest round of UN-led talks have ended in deadlock, with disputes over plastic production and recycling.

Why do I feel that the world is sliding downhill toward a cliff?

Initial Impressions of ChatGPT’s Agent: Successful, Shaky, and Slow ChatGPT’s agent successfully booked a restaurant reservation. But the process was time-consuming and vulnerable to misunderstandings and errors.

Usability expert on the new ChatGPT Agent: AI has still a long way to go. #ai #usability

From the accelerate community on Reddit: The Prime Minister of Sweden asks AI for advice in his job “quite often” Explore this post and more from the accelerate community

Should we Finns be worried? #ai #politics #sweden

Kävin ostamassa varavirtalähdettä vaimolle. Myyjä kysyi, haluanko alennuksen. Sitä varten piti vastata, mikä puhelin- ja sähköliittymä kotona on. Ja sitten liittymiä yritettiin myydä. Kassalla sain 4c pois hinnasta. Muistin jälleen, miksi en käy näissä powereissa ja giganteissa.

Why Do So Many People Think Trump Is Good? The work of the moral philosopher Alasdair MacIntyre helps illuminate some central questions of our time.

Juurikin näin. Luin vähän aikaa sitten Atlanticin jutun, jossa on vähän samaa asiaa, mutta pidemmällä aikajänteellä, suosittelen: www.theatlantic.com/ideas/archiv...

Ekaa kertaa Kaustisilla. Hieno kokemus, joka nurkalla ja käänteessä taitavia pumppuja soittamassa. Harmoniaa kaiken nykymyllerryksen keskellä! #kaustinenfmf

Miten tehdä AI-hakuja ekologisesti? | Kansainvälisen energiajärjestön IEA:n huhtikuussa 2025 julkaiseman raportin mukaan hakukoneita ja AI-kielimalleja pyörittävien datakeskusten sähkönkulutus vähintäänkin kaksinkertaistuu vuoteen 2030 me...

Pohdin jutussa, mitä AI-kielimallia minun kannattaisi käyttää, jos haluan vähentää niiden käytöstä aiheutuvaa ilmastokuormaa. Gemini on kohtuullinen vaihtoehto, sillä se ohjaa pyyntöni kotimaiseen ja ekologiseen Haminan datakeskukseen. #ai #tekoäly #ilmastonmuutos #google

Pikainen dataennuste perussuomalaisten puheenjohtajavaalista 2025 Riikka Purra voittaa leikitellen viikonlopun perussuomalaisten puheenjohtajavaalin, ainakin jos pikaisesti koottuun data-analyysiin on uskomista. Tein vastikään harjoitustyön, jossa analysoin perussuo...

#Persut kisaavat viikonloppuna puheenjohtajiston paikoista. Katsoin, miten paljon kärkinimet ovat saaneet näkyvyyttä Suomen Uutisissa keväällä 2025: Riikka Purran asema näyttäisi olevan turvattu ja toinen Tiktokista tunnetuksi tulleista nuorista poliitikoista on murtautumassa puolueen ydinryhmään.

Kolumni | Helsingin Sanomat luopuu ”klikkiotsikoista” kaikissa kanavissa HS:n digitilaajia on nyt 200 000 – panostamme yleisen mediakilpailun sijaan tilaajien palveluun.

HS tekee kuohuttavan käänteen, kukaan ei usko tätä, klikkaa alta

‘Half the tree of life’: ecologists’ horror as nature reserves are emptied of insects A new point in history has been reached, entomologists say, as climate-led species’ collapse moves up the food chain even in supposedly protected regions free of pesticides

When warnings of Insectageddon were issued a few years ago, there was widespread denial. Less so now. It's devastating. www.theguardian.com/environment/...

Coastlines in danger even if climate target met, scientists warn The goal of limiting warming to 1.5C is too high to avoid continued sea-level rise, scientists warn.

New research shows that even if we achieved the 1.5°C climate target, ice sheets will continue melting for centuries, potentially raising sea levels by several meters. With current policies pointing to 3°C warming, we're facing coastal devastation beyond what most have prepared for. #climatechange

AI cause for optimism but overwhelming for workers, study finds The research, commissioned by Henley Business School, polled more than 4,500 people.

56% optimistic vs. 61% overwhelmed – UK workers are torn about AI’s workplace revolution. New research by Henley Business School reveals a critical gap: employees see AI’s potential but feel unprepared for its pace. #ai

AI Chatbots Discourage Error Checking AI hallucinations threaten the usefulness of LLM-generated text in professional environments, but today’s LLMs encourage users to take outputs at face value.

New study reveals 70% of users skip fact-checking AI chatbot outputs due to their 'authoritative' tone. Why? Flawed UX design creates false confidence through polished formatting and confident phrasing, says the famous NNGroup. #aiethics #ux

There is a growing spam problem in Google AI Overviews For years, Google was known for crushing spam. Now, it's highlighting it in the most prominent position in its search results: AI Overviews.

Google's AI Overviews have a growing SPAM problem! Despite being the champion spam-fighter for decades, Google is now highlighting spam content in its most prominent SERP position. With AIO now appearing in 13% of searches, this is a major concern for search quality. #seo

DeBriefed 9 May 2025: Australia elects climate action; Spain ‘committed’ to renewables - Carbon Brief This week, Carbon Brief covers Australia's recent election and an EU plan to phase out Russian gas.

Big climate wins this week: Australia doubles down on renewables after a landslide election, and the EU sets a 2027 deadline to end Russian gas imports. Spain stands firm on its green transition. The global push for clean energy is accelerating! #climatechange #climatecrisis #climate

Eight of the top 10 online shows are spreading climate misinformation  » Yale Climate Connections Often backed by large advertising budgets, a new breed of climate denial is gaining popularity.

ICYMI: research from @counterhate.com shows 8 in 10 of the most popular online shows have spread climate misinformation, with right-wing influencers like Charlie Kirk claiming climate change is a political conspiracy.

Picture of the abstract of our new paper

Picture of our key results (Figure 1)

🎉 Effects of climate protests by scientists paper published!

Our findings suggest that scientists can engage in public protest without compromising their credibility, but that such actions alone may have less impact than one would like to believe: royalsocietypublishing.org/doi/10.1098/...

Ra2 Rd2 Qxd8

Jury Finds Greenpeace Liable for Hundreds of Millions in Damages A lawsuit by pipeline giant Energy Transfer claimed Greenpeace had played a major, costly role in protests nearly a decade ago. Greenpeace has said a loss could put it out of business.

We are deep in a war on activism and political speech www.nytimes.com/2025/03/19/c...

Gad Amar, CFA on LinkedIn: Have humans passed peak brain power? 🧠 Have we already passed the peak of human brain power? A fascinating (and sobering) analysis by John Burn-Murdoch in the Financial Times explores a…

Are we getting dumber? The share of adults who are unable to “use mathematical reasoning when reviewing and evaluating the validity of statements” has climbed to 25 per cent on average in high-income countries, and 35 per cent in the US. www.linkedin.com/posts/gadama...

I’d like to announce my forthcoming US history book, covering a decisive but tumultuous era in that country’s history, titled “The trade policies of the United States: 10:30 am to 1:30 pm on Friday, March 7, 2025” It will be 400 pages.

A great summary of Trump's first 6 weeks. Unprecedented corruption

‘Trump is abandoning Ukraine and wants a weaker EU’: Dominique de Villepin on Europe’s moment of truth The former French PM says the US is no longer an ally of Europe – but has joined Russia and China as an ‘illiberal superpower’

"Soon, Trump will be a toxic brand in Europe."

www.theguardian.com/commentisfre... #trump #ukraine

A must read. The aim is not "efficiency" but to run down the current federal goverment and replace it with a corrupt one

Wise man in a sweater in his home library 📚 contemplating: I don't know what word in the English language --I can't find one-- applies to people who are willing to sacrifice the literal existence of organized human life so they can put a few more dollars into highly stuffed pockets. The word 'evil' doesn't even begin to approach it. ~Noam Chomsky

Wise man…

Opinion | Don’t Believe Him Look closely at the first two weeks of Donald Trump’s second term and you’ll see something very different than what he wants you to see.

One month seems like a year.

"All we have to do is flood the zone. Every day we hit them with three things. They’ll bite on one, and we’ll get all of our stuff done. They'll never be able to recover. But we’ve got to start with muzzle velocity." - Steve Bannon

www.nytimes.com/2025/02/02/o...

AI chatbots unable to accurately summarise news, BBC finds The BBC's head of news and current affairs says the developers of the tools are "playing with fire."

BBC asked popular AI models to summarise 100 news stories and rated each answer. It found 51% of all AI answers to questions about the news were judged to have significant issues of some form. Copilot and Gemini had more significant issues than ChatGPT and Perplexity. #ai www.bbc.com/news/article...

Grow up

Fear of a Great Power War Could Be Making One More Likely Elites in the U.S. and China are seriously contemplating what a great power war may look like. That is itself alarming.

There are some disturbing parallels between how great powers are behaving today and how they started behaving in the late 1930s. In both eras, the proliferation of economic sanctions stirred fear that they would be cut off from critical resources.
www.worldpoliticsreview.com/trump-us-chi...