Email Markup Consortium's Avatar

Email Markup Consortium

@emailmarkup.org

Working to improve the accessibility, user experience, performance, consistency, and reliability of email markup

46
Followers
9
Following
24
Posts
19.11.2024
Joined
Posts Following

Latest posts by Email Markup Consortium @emailmarkup.org

Really interesting stuff!

25.02.2026 14:46 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Preview
The Email Markup Database Usage metrics and insight from 1M+ real world emails

Explore the database
database.emailmarkup.org

12.12.2025 13:54 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Preview
Announcing the Email Markup Database | Email Markup Consortium A comprehensive, continuously updated repository of how real-world emails are built. Real usage metrics from real emails covering HTML and CSS features, external assets and more.

In 2022, we began our Data Collection project with a clear vision for how this data could benefit the ecosystem starting with our annual accessibility reports. Today, we’re excited to announce the next major step in that vision:

The Email Markup Database
emailmarkup.org/en/blog/2025...

12.12.2025 13:54 πŸ‘ 4 πŸ” 0 πŸ’¬ 1 πŸ“Œ 2
Preview
Accessibility Report 2025 | Email Markup Consortium Email Markup Consortium Accessibility Report - 2025

Link to the "Accessibility in Email Clients" section in our 2025 Accessibility report:
emailmarkup.org/en/reports/a...

13.10.2025 13:20 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Preview
Proton Mail rise up the accessibility rankings | Email Markup Consortium We’ve updated our 2025 Accessibility Report after Proton Mail updated its data on β€œCan I Email?”. It’s a reminder of how transparency and collaboration can push the email industry forward.

This kind of openness and collaboration benefits everyone in the email ecosystem. We’d love to see more email clients follow Proton Mail’s lead in sharing accurate, transparent data with the community.

emailmarkup.org/en/blog/2025...

13.10.2025 13:20 πŸ‘ 3 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0

Proton Mail (@proton.me) noticed that some of their data on "Can I Email?" was outdated, and took the initiative to update it themselves. As a result, our 2025 Accessibility Report now reflects a much more accurate picture of Proton Mail’s strong accessibility support.

13.10.2025 13:19 πŸ‘ 3 πŸ” 1 πŸ’¬ 1 πŸ“Œ 0

No need to reinvent the wheel. Just a shared, interoperable way to explicitly set the preview text.

23.06.2025 12:45 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Preview
How email clients can improve preview text with one simple tag | Email Markup Consortium Email clients can improve preview text by supporting a standard HTML meta tag; no hacks needed.

Our latest blog post explores how preview text could be standardized using a metadata-based solution, which aligns with how Google's Gmail and Yahoo Mail already support Schema structured data in emails today.

emailmarkup.org/en/blog/2025...

#Interoperability #standards #EmailClients

23.06.2025 12:44 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 1

For years, email developers have relied on invisible spacing hacks to influence what appears alongside the subject line in the inbox. But there can be a cleaner, more consistent approach: a simple meta tag.

23.06.2025 12:43 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Sign the EMC supporters list and show the industry Email Accessibility matters!

Add your name: emailmarkup.org/en/supporters/

#a11y

10.06.2025 15:46 πŸ‘ 3 πŸ” 2 πŸ’¬ 0 πŸ“Œ 0
Preview
Email clients are stripping out accessibility at the expense of user needs | Email Markup Consortium Many email clients, including Gmail, strip out code developers use to respect system-level accessibility preferences. Respecting user preferences is a clear accessibility requirement. Ignoring these i...

If you’re working on Gmail, or any major email client: help us make this better.

Read our article "Email clients are stripping out accessibility at the expense of user needs" to learn more about this:
emailmarkup.org/en/blog/2025...

03.06.2025 15:32 πŸ‘ 2 πŸ” 0 πŸ’¬ 0 πŸ“Œ 2

Respecting user preferences is non-negotiable for inclusive digital communication. It's time email clients enable developers to build more accessible HTML emails.

03.06.2025 15:31 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Accessibility in email is hard enough. When email clients block even the most basic accessibility features, they’re not limiting creativity; they’re limiting access.

03.06.2025 15:31 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 1
Preview
Accessibility Report 2025 | Email Markup Consortium Email Markup Consortium Accessibility Report - 2025

We're calling on Gmail and other major email teams to take accessibility seriously:
Let developers build inclusive experiences. Respect user preferences.

Read more about this in our 2025 email accessibility report:
emailmarkup.org/en/reports/a...

27.05.2025 13:31 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

This isn't just a missed feature; it's a barrier. It may even have legal implications.

Email clients are disregarding OS-level accessibility settings, and forcing users to endure experiences that may be uncomfortable and harmful. Impacting the sender's the ability to communicate with their audience

27.05.2025 13:30 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

These preferences exist for a reason: to make digital content safer, more readable, or usable for a large percentage of people in this world.

Yet as shown in our 2025 Accessibility Report, Gmail and other clients completely strip out the code developers use to detect and adapt to these preferences.

27.05.2025 13:30 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Respecting user preferences is a basic accessibility principle, but Google's Gmail makes it nearly impossible for developers to do this.

Email clients should enable developers to query the user's system or browser-level settings, like reduced motion or color scheme.

27.05.2025 13:30 πŸ‘ 6 πŸ” 0 πŸ’¬ 1 πŸ“Œ 1
Preview
Accessibility Report 2025 | Email Markup Consortium Email Markup Consortium Accessibility Report - 2025

Read more about this in our 2025 email accessibility report:
emailmarkup.org/en/reports/a...

23.05.2025 10:44 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

We urge public sector teams to audit their email templates, adopt accessibility best practices, and build emails with inclusion in mind. When accessibility is overlooked, critical public information becomes inaccessible to the people who may need it most.

23.05.2025 10:44 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

Every government email message in our dataset failed to comply with accessibility requirements.

This creates significant barriers for users who rely on assistive technologies. Governments have a responsibility to ensure communications, including email, are accessible to as many people as possible.

23.05.2025 10:44 πŸ‘ 3 πŸ” 0 πŸ’¬ 1 πŸ“Œ 1
Preview
Accessibility Report 2025 | Email Markup Consortium Email Markup Consortium Accessibility Report - 2025

It's that time of year again. To celebrate Global Accessibility Awareness Day we've released our annual email accessibility report.

Unfortunately less than 0.01% of emails passed all automated test, so this is a call to action to do better.

emailmarkup.org/en/reports/a...
#GAAD #EmailGeeks #A11y

15.05.2025 11:55 πŸ‘ 4 πŸ” 2 πŸ’¬ 1 πŸ“Œ 2

This is a fun frontend challenge. You don't have to be interested in email to find this interesting and discuss it with us.

09.12.2024 11:44 πŸ‘ 2 πŸ” 1 πŸ’¬ 0 πŸ“Œ 0

It is not that the challenges are purely different, but rather how widely different your choices to address them are, and how an email developer sometimes has to carry the responsibility to address something user agents (email clients) failed their users by not addressing.

12.12.2024 09:43 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Preview
Basics – The Accessible Digital Ecosystem - a11y.email We’re digging deep into the WCAG and how it works to guide us on our path to accessible digital content. The WCAG is quite a bit more complex than you might think and not as clear as you might hope, e...

In this article, Sarah Gallardo discusses how different the accessibility challenges between web vs email dev are:

a11y.email/the-accessib...

12.12.2024 09:42 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 1
Preview
Dark mode: system vs web app settings Β· email-markup-consortium email-markup-consortium Β· Discussion #99 While there is a way in CSS to detect the user's colour scheme preference as set in the Operating System (OS) or the user agent (browser), there is no native CSS way to check the user's preference ...

How should a web app allow third-party HTML to make use of the CSS prefers-color-scheme media feature?

Mark Robbins (@goodemailcode.com) has some good ideas utilising modern CSS features. Join the discussion on GitHub:
github.com/email-markup...

09.12.2024 11:35 πŸ‘ 4 πŸ” 0 πŸ’¬ 0 πŸ“Œ 2