Tobias

Unfamiliar with context engines? The very brief explanation is it’s the operational layer that powers hybrid intelligence work.

Both humans and AI need context to do the best work. A context engine is how you centralize that information and make it easily digestible to both.

The Case for a Context Engine at the Heart of Your Cybersecurity Business Your AI tools aren't underperforming. They're underinformed.

I accidentally created a Context Engine that powers my AI agents.

This week I wrote about why it’s important to have a context engine at the center of your business, and how I unwittingly created mine.

cybermotion.thechiefmarketer.com/p/the-case-f...

I meant to post something last week but the week got away from me. On Tuesday I’ll share a new article about the importance of having a context engine at the center of your business.

Seeing comments tbis morning I’m reminded that #Crew96 fans are the most panicky, toss-certain-players-repeatedly-under-the-bus, group I’m associated with.

I guess it’s easier to urge Celtic to give Nancy time to adjust than to personally swallow that advice.

This will take time. I’m not worried.

And that list was just from Monday…

Brew Dog remains dead to me.

Always enjoy a good Hiaasen reference.

Convincing LinkedIn comment-reply tactic used in new phishing Scammers are flooding LinkedIn posts with fake "reply" comments that appear to come from the platform, warning of bogus policy violations and urging users to click external links. Some even abuse LinkedIn's official lnkd.in shortener, making the phishing attempts harder to spot.

Scammers are flooding LinkedIn posts with fake "reply" comments that appear to come from the platform, warning of bogus policy violations and urging users to click external links. Some even abuse LinkedIn's official lnkd.in shortener, making the phishing attempts harder to spot.

What could possibly go wrong?

Subscribe | Cyber Motion Cyber Motion covers the business of cybersecurity for busy founders, executives, and corporate leaders.

You can catch all my posts, which normally are about running #cybersecurity businesses, by subscribing to Cyber Motion cybermotion.thechiefmarketer.com/subscribe

If you've got something lurking—a project, a decision, a conversation you keep putting off—this one's for you.

Happy New Year. Make it the year you finally tackle the thing.

Yesterday I published my last newsletter of 2025.

It's not about cybersecurity.
Or marketing strategy.
Or any of the things I usually write about.

It's about 56 (plus or minus) hard drives in my basement. A confession. And the projects we tell ourselves we'll finish "someday."

Happy Chrimbus Eve to the only sports fans who have ever mattered in the history of the world.

A discount code for 30% off all items at Supporter Supply Co.

Happy #BlackFriday to all who celebrate.

If you’re shopping today, we fine folks at Supporter Supply would appreciate if you checked us out.

Here’s a discount code for 30% off everything, plus a $30 gift card if you wanna get nuts.

www.supportersupply.co

#Crew96 #GoBucks #ShopLocal

He gone.

Happy #SavedTheCrew day!

Holy shit, they acknowledged it. Wow.

Next year when he nets 12 goals you’ll be a convert.

I can’t believe how terrible #Crew96 have become, and how quickly. Our defense is lackluster, at best, and our offense is non-existent.

#crew96 is not good this year.

A great film that I rewatch almost yearly.

Apple's latest iPhone security feature just made life more difficult for spyware makers | TechCrunch Apple launched a new security feature for iPhone 17 and iPhone Air designed to reduce the effect of memory corruption bugs, and in turn make spyware and zero-days more difficult to hack into iPhones.

ICYMI w/ @lorenzofb.bsky.social: Apple's latest iPhone security feature will make life much more difficult for spyware makers and the security flaws they rely on the most.

One exploit maker said this new feature will raise the cost of developing and selling hacking tools for newer iPhones.

I'm not going to be lumping every data source I have into one monster database to rule them all. Some databases will continue to only have a single source while others, where it makes sense, will be going the route of my CRM.

After playing with it throughout today I’m very glad I made the change. When working on the backend of my CRM I no longer have to bounce between multiple pages. Instead each main source is just a tab click away.

Third, I knew that I could undo it all very easily and go back to separate databases any time.

Fourth, I have a suspicion that this new structure by Notion is laying the groundwork for something much bigger. And on the off chance I'm right, I want to start getting familiar with this way of working.

First, the workspace I made the change on is only used by myself. I don’t have to worry about training anyone else on the new way of doing things.

Second, I was only using a single view each (within the database) for the 9 sources that I merged under that new single “CRM” database umbrella.

Yesterday I moved all 9 of the databases that were powering my CRM in Notion into a a single CRM database with 9 different sources.

I bucked the common recommendations for a couple reasons.

All the @notion.com gurus are saying not to change existing databases over to use the brand new multi-source capabilities.

So of course I did the exact opposite.

Why Hacking Back is the Wrong Strategy for Cybersecurity New “cyber letters of marque” are a recipe for chaos.

Are cyber letters of marque a good idea? I weighed in on this topic in my latest newsletter.

TLDR; they are a terrible idea for #cybersecurity companies.

cybermotion.thechiefmarketer.com/p/why-hackin...

I can see a path forward where the new architectural layer may power some significant advances that weren’t possible under the previous structure.