Alexander Isora 👽

I made a tier list of all growth channels that I used to go to $16k MRR.

If I were starting today, I’d focus on 3 things:
• making top product - so people love and share it genuinely (70%).
• side projects factory (20%).
• writing good stories - 𝕏, Reddit etc (10%).

Garage sale I quit indie making and selling out all my projects. Browse & buy.

listed my best projects for sale: isora.me/i-quit/

only sites with traction 🫡

.. . ..

want to enter the game of indie making? don't start from nothing -> buy my thing(-s).

the prices are ridiculous (starts from $500).

got both SaaS and no-code sites.

... ..

The solution is an obvious: "just ship it". It always worked for me. But I must confess I prefer living in "illusions" rather than actually launching MUCH, MUCH more. It is my favorite part of being a maker.

Why launch and suffer when I can NOT launch and enjoy it? 😎

The moment I launch, that fantasy dies. I get actual data. 99% of it won't match my vision.

I attach my identity to a project. The app's success = my worth. If it fails, I fail.

But I'm not my app. I'm not my MRR, my user count, or my Product Hunt ranking. If the app dies, I remain.

I've figured out why I'm often scared to launch!! 🤩

Not launching is comfortable. I live in a future world where my product succeeds, users love it, $$$ flows. It's perfect because it's not real.

I like being there.

I don't understand what is the point of consulting calls 🤷

- Most playbooks are public and cheaper.
- Buying certainty is fooling oneself.
- Renting brain is an illusion: no skin in the game - no care.
- You buy opinions, not evidence.
- Calls create a false sense of progress.

Made my first domain sale! 🤩

Unlike a SaaS, this project started with a negative balance. I only invested by bidding on auctions for months.

It was mentally hard to feed it and not seeing even a $1 in profits.

saas.page is still net-negative. But validated.

haha damn 😅😭
i haven't thought this way

This is my plan B. I will become a gardener.

I’d be glad to be wrong about my assumption because I love building apps. I want to die adding a new feature to my SaaS 😁 But if AI is there to take my job, I need to get prepared in advance.

. . ..

Let’s brainstorm our possible future scenario under this post 👇

I delete my social network accounts and go build an offline business: cheap house construction. In a month, I will build a house for myself with my own hands to learn the process and then find ways to make it super cheap for others.

2030+
Thousands of new tools are created every day by AI agents. Making new ones is pointless, so indie making is gone.
The dead Internet theory is a reality. People visit WWW to read thoughts of bots and watch videos made by bots.

I start selling all my digital assets (SaaS, directories, sites).

2027-2030:
AI super coder is here. Code costs $0. What still has value is customer acquisition channels: SEO sites, ChatGPT traffic, good ASO, newsletters, communities.
And personal brand.
I switch my role from builder to an influencer. My work will be tweeting and making videos.

2025-2027:
AI is a tool to help me. I can build more things with less resources.
I quit all hobbies, traveling, sold my old car. Cut all stress to allocate 100% time into the work.
Time to deliver a lot while it is still possible.

ai-2027.com

AI will replace me in 5 years. And you too.
I have 2 serious questions:

1. Why do everybody pretend everything is fine? 😅
2. What is your plan for the post-AI era?

Here is my plan as a maker:

ai-2027.com

AI will replace me in 5 years. And you too.
I have 2 serious questions:

1. Why do everybody pretend everything is fine? 😅
2. What is your plan for the post-AI era?

Here is my plan as a maker:

[ ] pivoted to an AI wrapper

[ ] dark mode before payments
[ ] 50+ growth hacks bookmarked
[ ] got banned on reddit
[ ] a/b tested button color

[ ] 10 domains, 0 finished products
[ ] installed sentry, ignored alerts
[ ] added $8/m plan
[ ] $100 mrr, tweeted arr
[ ] shrimp pose

Indie makers' checklist (tick all to win the game 😁):

[ ] lighthouse score: 100
[ ] launched on Product Hunt, got 12 upvotes
[ ] reposted by levels
[ ] ruined dopamine system

[ ] caffeine addiction
[ ] got blocked by garry tan
[ ] 10+ hours wasted on setting up auth

Yeah b2c is so much fun. Also good for learning tech and tools.

Already started a b2c app? Just quit it. Take a step back. Successful founders pivot often. I killed a hopeless b2c project in the past too.

3. You are a celebrity and have millions of fans.
4. You have $$$$ for ads and expertise in it.
5. You are a genius and know how to change the market to win it all.
6. You just want to have fun and don’t like money.

.. . .

5. Easy to reach potential buyers: they are everywhere.

Sounds tempting. But leads to $0.

.. ..

B2c works only if:

1. You can create viral content (tiktok, reels, tweets).
2. You have an existing distribution channel (e.g. a youtube channel).

1. Easy to come up with an idea - solve own problem.
2. Easy to understand the market.
3. Low price → easier buying decisions → fast sales → fast gratification.
4. Massive market size creates the illusion of big money.

4. Individuals buy what they want, while companies buy what they need. To solve a problem of a company, your product doesn’t have to be great. Just above average. Individuals need to be excited about a product to buy it.

But why people still do b2c???

3. Easier to sell: b2b clients are craving optimizations. They seek for new tools and ways to grow faster. If they don’t, their competitors will win.

In contrast, b2b:

1. Bigger checks. If your app saves a business $500/m, they will pay you $400/m.
2. More problems to solve. Businesses have countless processes that can be automated.

3. People don’t need functionality apps. They only buy entertainment (b2c founders are literally dopamine dealers).
4. Low retention. Users abandon learning a new language/doing yoga/building habits when motivation fades.
5. B2c is often "winner takes all". Being great is a must.

Building a b2c product is the worst decision a founder can make 🫠🔫

Why b2c sucks:

1. Individuals pay little money (most paid iOS apps cost <$2).
2. There are tons of competitors. AI makes it even worse.

r/BootstrappedSaaS Welcome to /r/BootstrappedSaaS, the first FRIENDLY REDDIT startup community of self-funded SaaS makers, founders, solopreneurs, and aspiring builders. Join and share your startup idea, side projects, recent failure, or win. Do not hesitate to launch your app here too!

It is an experiment: I want R𝔢ddit to start promoting my sub to its own audience. So it grows organically.
I don't know how to achieve the effect. I just manage the group and wait.

. .. ..

You can join it here:
www.reddit.com/r/Bootstrap...