The moment an AI agent handles the complexity of travel, the intermediation layer of online travel agencies and metasearch sites will have to answer why it exists — or at least why it commands the margin it does.
Let’s run through some of the damage:
skift.com/2026/03/02/t...
Widespread airspace closures and flight disruptions have occurred across the Middle East after Israel and the U.S. launched strikes on Iran. These attacks are not entirely surprising, but their impact on the travel industry will still be enormous.
skift.com/2026/02/28/g...
JetBlue’s transatlantic ambitions are beginning to meet practical limits. Summer 2026 reflects an airline fine-tuning growth as slot constraints, fleet availability, and intensifying competition test its model.
skift.com/2026/02/26/h...
Across Europe, governments are pushing travelers to choose trains over planes — but when rail tickets cost far more than budget airline seats, that's a tough sell.
Source: https://bit.ly/45LiHP0
The policy is the latest effort by the Trump administration to tighten controls on entry to the U.S.
Source: https://bit.ly/3HqZV7r
🚨 No executive can keep up with every shift in travel alone. That’s why the smartest companies send teams to Skift Global Forum 2025.
Don’t just attend. Arrive with your team and leave with a competitive edge.
Read more: https://bit.ly/4lFUb7M
Go behind the scenes to discover how Skift Global Forum is engineered for insight, candor, and connection. Here's how the travel industry's most talked-about event comes to life — and why it feels different from anything else.
Source: https://bit.ly/41QoaTj
For today's pod we look at Tripadvisor's Viator options, Washington's hotel problems, and Alaska's new loyalty program.
Source: https://bit.ly/4mWMzio
Inside travel’s political spending: where the industry’s money is going — new from me in @skift.com
skift.com/2025/06/24/i...
When Europe experienced a record heatwave in 2016, Ivan, a tour operator in Dubrovnik, thought it was going to be a one off. Turns out it was just the start.
“I just thought 2016 was one of those summers which happens once every 20 years. The heat just lasts longer.”
skift.com/2025/06/01/i...
Members of Congress help shape the future of the travel industry — and some are personally investing in it, too.
My deep dive for @skift.com: skift.com/2025/05/20/t...
United Airlines and JetBlue Airways are entering a partnership.
In a joint statement on Thursday morning, the carriers unveiled plans to bring their loyalty programs closer together.
Funny enough, it’s called Blue Sky
skift.com/2025/05/29/u...
Travel is now becoming part of India's soft power toolkit. And the country is no longer shying away from using its muscle to make that point.
skift.com/2025/05/09/i...
When Donald Trump's political team can't stay at a Trump hotel, these are the places they stay.
New from me in @skift.com: skift.com/2025/05/07/h...
My latest for @skift.com
Make Alcatraz a Prison Again?
The Impact on San Francisco’s Iconic Tour
skift.com/2025/05/07/m...
“So very painful" sums up how many travel leaders are feeling on the first major milestone of the second Trump administration.
skift.com/2025/04/30/t...
Tourism and travel industry had a treat for Trump.
New from me in @skift.com: skift.com/2025/04/29/t...
Mandarin Oriental Debuts App and Revamps Loyalty Program
Exclusive, via
@skift.com
skift.com/2025/04/29/m...
Sign up for our brand-new newsletter, The Trump Effect. It’s a new weekly read for travel industry executives navigating the turbulence of Trump-era policymaking.
info.skift.com/en/thetrumpe...
With Donald Trump back in the White House and a new GOP-controlled Congress, the travel industry has no choice but to keep spending on lobbying — and spend it did.
New from me in @skift.com:
skift.com/2025/04/22/u...
President Donald Trump responded to a reporter’s question Wednesday on why he thinks tourism to the U.S. may be down: He said it could be nationalism on the part of tourists from other countries, though also said he “doubts it.”
skift.com/2025/04/23/t...
We're updating our list with a more complete set of names because other hotel operators have finally reported their executive compensation to the U.S. Securities and Exchange Commission.
skift.com/2025/04/16/w...
Exclusive Research: Travelers say they are less likely to visit the U.S. as a result of the political environment, according to a survey from Skift Research.
skift.com/2025/04/15/t...
A summary of the story linked to in this post. You can have the full story read to you at that link.
U.S. Tourism Data Warning: Visits From Europe Dropped in March
skift.com/2025/04/08/u...
Data is beginning to show that global travel interest to the U.S. is already impacted by the Trump administration's policies.
‘Growth Has Largely Stalled’: Delta CEO Sounds Alarm on Global Economy
skift.com/2025/04/09/d...
As the industry faces economic uncertainty, Delta delivered better-than-expected first quarter results.
U.S. Tourism Data Warning: Visits From Europe Dropped in March
skift.com/2025/04/08/u...
Data is beginning to show that global travel interest to the U.S. is already impacted by the Trump administration's policies and announcements.
Line graph showing the status of travel stocks from January 1 to April 4, 2025. Accommodations, Airlines, Cruises and Tours, and Travel Tech sectors all see double digit percentage drops, while Ground Transportation is up in the single digits.
Global travel stocks are being battered once again on Monday, with some of the industry's biggest names reporting double-digit same-day declines.
skift.com/2025/04/07/w...
Right here: Travel Stock Carnage and Our New – Lower – Forecasts
skift.com/2025/04/03/t...
The 'unbundling' of airfares has spread into business class at premium carriers like Qatar Airways, KLM and now Etihad — with the trend showing no signs of slowing down.
skift.com/2025/04/05/t...
Line chart showing performance of the global travel industry month over month. Accommodations sector is down 9%, while ground transportation is down 1%.
Publicly traded travel brands are doing better than they were two weeks ago, but they're still down from 1%-9% over this time last month.
Subscribe to any Skift membership plan to get sector-by-sector insights into global travel brands at the Skift Travel 200:
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