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Rushang Patel

@rushangpatel.com

I wanted to be a superhero who fights for justice and saves the world from evil forces, but it didn't work out, so I had to settle for being an SEO.

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16.11.2024
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Latest posts by Rushang Patel @rushangpatel.com

It's essential I bring this up again after all the Brighton fiasco.

10.03.2026 04:23 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Why Do They Actually Hate Arsenal? I’ve tried pretending it’s just rivalry. It isn’t. There’s something about Arsenal Football Club that presses on people in a specific way. Not just opponents. Neutrals too. …

Why do people hate my team? Why the deep resentment toward Arsenal Football Club?

I THINK I finally understand why. It took me a while because I kept looking for the wrong thing. I kept looking for something we’d done. Turns out the crime is something we are.

rushangpatel.com/2026/03/04/w...

04.03.2026 15:41 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 1
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a young boy wearing glasses is sitting at a table with a book ALT: a young boy wearing glasses is sitting at a table with a book
02.03.2026 15:14 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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Good evening to you too, Claude. I miss you.

02.03.2026 14:22 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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AI Search Doesn’t Read Your Website. It Reads Fragments of It. Here’s what the underlying technology actually does β€” and what that means for your content. When AI search responds to a query, it doesn’t retrieve your page and read it top to bottom. …

I tried to make sense of β€œchunking”, and the people-pleaser in me is not happy with this decision.

rushangpatel.com/2026/02/28/a...

28.02.2026 09:54 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I want to see the world, but I’m afraid of flights. The universe has a strange sense of humor.

27.02.2026 16:06 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Someone asked me what success looks like and honestly it's just being senior enough that my emails can be:

"sounds good"

Instead of..

"Hi! Thank you so much for sending this over. I've reviewed everything and it all looks great.. "

No greeting, no signature. Just words. That's the entire goal.

19.02.2026 15:25 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Pfft.. Google is better anyway.

17.02.2026 18:00 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I hate that while reading this bit - "imagine you’re explaining the topic to the smartest people you knowβ€”on their very first day at a new job. Your role is to orient them, equipping them with the knowledge they need to make decisions..."

My mind went straight to - ooo this'll be a good prompt!

14.02.2026 06:02 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

The amount of ads I'm getting on Instagram is pissing me off. Did something change recently? Or did I press a button or something?

13.02.2026 08:37 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Woke up to the news that Arsenal drew. Friday ruined.

13.02.2026 04:14 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Everyone's posting AI caricatures showing them as passionate professionals surrounded by their tools of the trade. Mine drew me holding a phone... checking what everyone else posted.

09.02.2026 18:30 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
Project Genie | Experimenting with infinite interactive worlds
Project Genie | Experimenting with infinite interactive worlds YouTube video by Google DeepMind

Yeah I don't think we're gonna touch grass anymore.

youtu.be/YxkGdX4WIBE?...

30.01.2026 17:22 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I LOVE to hear this guy talk. We can't see him but we definitely can feel him.

12.01.2026 15:54 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Only way I can keep up with all the amazing SEO content surfacing out there every single day: paste them into a WhatsApp group where I just share stuff with myself and read it whenever I get some time to breathe.

I must say, I share some pretty insightful things.

05.01.2026 19:53 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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There’s something very comforting about knowing that even great scientists face similar issues as us normies.

05.01.2026 03:59 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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First time reading Dostoevsky and White Nights starts strong. I’m usually a slow reader, but once the narrator starts spilling yeaarrss of loneliness all at once, I found myself reading it in one breath, just to keep up with his energy and intensity lol. Method reader much?

#booksky

04.01.2026 09:55 πŸ‘ 3 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
The Stranger by Albert Camus

The Stranger by Albert Camus

The Stranger was a very unsettling read. You know you’re fucked when the protagonist(?) starts making sense in some way.

02.01.2026 15:25 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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I Survived an Elevator Ride I was standing in an elevator about twenty minutes ago listening to the Black Eyed Peas. 22nd floor going down. And I had this thought: what if this thing just… stops working? What if right now, mi…

You ever just be standing in an elevator thinking 'what if the cable snaps right now'

no?

well I did and it turned into this whole thing about control and chaos

rushangpatel.com/2025/12/20/i...

20.12.2025 13:52 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

Quote of the day: "Pretty websites don't sell things. Words sell things." - Donald Miller

20.12.2025 07:55 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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a close up of a cat 's face with math equations on it 's face . ALT: a close up of a cat 's face with math equations on it 's face .
19.12.2025 14:38 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I've started questioning Instagram reels that are too good to be true. Oh it's bad out here!

18.12.2025 17:39 πŸ‘ 2 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0
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a lion cub is sitting on a rock with the words what about that shadowy place below it ALT: a lion cub is sitting on a rock with the words what about that shadowy place below it
16.12.2025 08:46 πŸ‘ 0 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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The IETF Is Quietly Working on AI Content Preferences, and It’s More Subtle Than It Sounds I’ve started tracking the IETF’s work on AI content preferences recently, and I’m honestly surprised it hasn’t drawn more attention. Amid the noise of regulation proposals and courtroom battles, th…

Something interesting is happening at the IETF, far from the usual AI headlines.

A new working group is exploring standardized signals that let publishers say how their content can be used by AI systems.

Subtle work, but worth paying attention to.

rushangpatel.com/2025/12/15/i...

16.12.2025 04:13 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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It’s comforting to know even lexicographers have reached their limit.

15.12.2025 18:15 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0

I love that comparison!

I think the real ingredient isn’t smoking or nature’s call, but having a space where it’s normal to step out of the main event and be briefly human together. The washroom totally fits that lol.

And it’s nice that it doesn’t require nicotine.. fluorescent lighting is enough.

13.12.2025 17:56 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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Humanity’s Most Efficient Networking Tool I am not a smoker. This matters, because it places me permanently on the inside of buildings, staring through glass doors like a house cat while an entire parallel society flourishes just outside. …

Ever notice how smokers disappear in pairs and come back best friends? Meanwhile I refill my water bottle alone and return spiritually unchanged. Wrote about the quietly genius social advantage of people with lighters.

rushangpatel.com/2025/12/13/h...

13.12.2025 13:05 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

of

10.12.2025 04:11 πŸ‘ 1 πŸ” 0 πŸ’¬ 1 πŸ“Œ 0

When my dad passed away, a lot of unexpected people showed up for me. They didn’t have to, and some of them were people I’d had problems with until two weeks ago, yet they still came to help me. I like to believe humans are wonderful.

Sending all the love and strength, Wil! ❀️

07.12.2025 14:03 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0
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a man with a beard is drinking from a glass of wine . ALT: a man with a beard is drinking from a glass of wine .
03.12.2025 10:16 πŸ‘ 1 πŸ” 0 πŸ’¬ 0 πŸ“Œ 0