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Daily Mail Australia loses 2.5m readers in a year The Daily Mail Australia has shed close to 2.5m readers in a year, with 28.5% of its monthly audience jumping ship since January 2025, according to Ipsos Iris monthly tracking.Earlier this month, the ...

This is the first time in history that Guardian Australia has been ranked 4th or higher two months in a row 👏 and it extends our record (PB) run to seven consecutive months where GdnAus has been ranked 5th or higher.

If you want to read more, Mumbrella has a take.

#audiencedevelopment

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Here's last month's post with the Top 20 News Websites in Australia in October bsky.app/profile/earl...

#audience #media #audiencedevelopment #audienceengagement #audiencegrowth #seo #search #newsproduct #product #engagement

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This is the first time in history* (in both current Ipsos & former Nielsen) that GdnAus has held a ranking of higher than 6th for 3 consecutive months.

*I'm 99.9% certain on that. I've gone back through to check and can't find any instances

#audiencedevelopment #audienceengagement #newsproduct

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SocialBoosting Review: Can It Help You Grow Your Instagram Audience Organically? The apparent contradiction between purchasing followers and achieving organic growth has led many creators and businesses to question whether services like SocialBoosting can genuinely support authentic audience development or if they simply inflate metrics without contributing to real community building. Understanding how strategic follower acquisition can catalyze organic growth and help grow Instagram audience authentically […] Post SocialBoosting Review: Can It Help You Grow Your Instagram Audience Organically? at Root-Nation.com.

SocialBoosting Review: Can It Help You Grow Your Instagram Audience Organically? #SocialMediaMarketing #InstagramGrowth #AudienceDevelopment #OrganicGrowth #SocialMediaStrategy

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A young female musician plays the Clarion in an orchestral rehearsal. She is smiling and is a wheelchair user. Blue text in a yellow box reads: "Vote for Open Up Music. Help us win €30,000 to make the Clarion widely available to young disabled people."

A young female musician plays the Clarion in an orchestral rehearsal. She is smiling and is a wheelchair user. Blue text in a yellow box reads: "Vote for Open Up Music. Help us win €30,000 to make the Clarion widely available to young disabled people."

Help make the Clarion - our accessible musical instrument that can be played with any body part, including head movement - widely available to young disabled people.

Vote for Open Up Music in the #ArtExplora Audience Choice Award⤵️

bit.ly/ArtExplora2025

#EuropeanAward #AudienceDevelopment

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Ein Probenfoto aus dem Theaterstück „POPCORN“ am Jungen Theater Augsburg. Schauspieler Michael Schröder steht auf einer dunkelblauen Bühne. Er trägt einen senfgelben Pullover und eine gestreifte Hose, hält eine lilafarbene Decke oder Jacke in der Hand und blickt mit offener Geste ins Publikum. Hinter ihm steht ein großes, offenes Holzquadrat auf Rollen, darin ein roter Stuhl. Eine Leiter lehnt links an dem Quadrat, oben schaut eine grüne Pflanze heraus. Mehr unter https://www.jt-augsburg.de/popcorn

Ein Probenfoto aus dem Theaterstück „POPCORN“ am Jungen Theater Augsburg. Schauspieler Michael Schröder steht auf einer dunkelblauen Bühne. Er trägt einen senfgelben Pullover und eine gestreifte Hose, hält eine lilafarbene Decke oder Jacke in der Hand und blickt mit offener Geste ins Publikum. Hinter ihm steht ein großes, offenes Holzquadrat auf Rollen, darin ein roter Stuhl. Eine Leiter lehnt links an dem Quadrat, oben schaut eine grüne Pflanze heraus. Mehr unter https://www.jt-augsburg.de/popcorn

Forschung zeigt: Frühe Theatererlebnisse verdoppeln die Chance, dass Menschen später regelmäßig Kultur nutzen. Wer in kulturelle Bildung investiert, baut das Publikum von morgen auf.

👉 JETZT in Kinder- & Jugendtheater investieren. Theater ist keine Kür, sondern […]

[Original post on chaos.social]

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Why Publishers Struggle At Audience Development & How AI Helps - The Magazine Manager Discover why audience identity gaps limit publisher revenue and how first-party data and AI can unlock new monetization opportunities.

Only 1 in 10 publishers can identify even half their audience.

When identity gaps = lost revenue, a fix is necessary.

👇Read more about how AI-enabled management software can help!
www.magazinemanager.com/blog/why-pub...

#publishing #audiencedevelopment #AI #digitalpublishing #MagazineManager

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7News added a remarkable 1m readers in July to go to 8.5m readers. Worth noting that, after losing -576k readers in May and another -565k readers in June, this was essentially a return to where they'd been in April.

#media #audiencedevelopment

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Top 20 news websites in Australia. Source: Ipsos Iris Online Measurement Service, June 2025, Age +14, All Devices (PC/Laptop, Smartphone and Tablet)s, Text, Brand Level, News Category Excluding...

Top 20 news websites in Australia. Source: Ipsos Iris Online Measurement Service, June 2025, Age +14, All Devices (PC/Laptop, Smartphone and Tablet)s, Text, Brand Level, News Category Excluding...

Forgive me, Father, for I have been swamped and not posted the Top 20 news websites in Australia since the rankings were released on Tuesday. Ok, let's do this. Woah, look at all that red!

#audience #media #audiencedevelopment #audienceengagement #audiencegrowth

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🎒 Is your back-to-school content ready?

Quick checklist:
✔️ Refresh audience insights
✔️ Plan platform-specific content
✔️ Line up influencer partners

Planning now = less stress later!

📩 Ready to build your fall strategy?

#BackToSchool #ContentStrategy #AudienceDevelopment

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La red #EuropaCinemas presenta una nueva edición de Audience Development and Innovation Lab en la @semincioficial.bsky.social 2025.

Fecha límite: 17 de agosto de 2025.
Más información > tuit.es/0HhNq

#AudienceDevelopment #InnovationLab #SEMINCI

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Friendly reminder, engagement matters!!!!

This one comment inspired:

1. A podcast episode
2. A blog post
3. A newsletter
4. A week's worth of content

Takeaway: encourage engagement and engage with your followers/listeners!

#contentcreation #audiencedevelopment #digitalmarketing

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And here's the link back to the April Top20 rankings post
#audience #media #audiencedevelopment #audienceengagement #audiencegrowth #seo #geo #aeo #search #newsproduct #product #engagement

bsky.app/profile/earl...

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The only change in rankings in the Top10 is 7News and GdnAus swapping for 4th and 6th. After the huge news month that was March, it's not surprising that all but four of the Top20 lost audience month-on-month.

#audiencedevelopment #audienceengagement

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I thought I had seen it all… but this is the first time I’ve come across a site getting 99% of its traffic from Google Discover 😳

Diversification is no longer optional — it’s a survival strategy.

#GoogleDiscover #NewsSEO #SearchTrends #ContentStrategy #AudienceDevelopment

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BREAKING: Ipsos news rankings for March are out today & Guardian Australia is the 4th most read news site in Australia. That’s our record-equalling highest ever position. Thanks so much to the 8.7 MILLION Australians who read GdnAus in March! #audience #media #audiencedevelopment #audienceengagement

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Europa Cinemas: Nueva edición de su laboratorio para exhibidores de cine #AudienceDevelopment & #InnovationLab.

Del 21 al 25 de junio de 2025 en Bolonia (Italia).
Fecha límite: 9 de mayo de 2025.

Más información > tuit.es/Ekazb
#EuropaCinemas 📽️

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Table of the Top 20 news brand rankings. Source: Ipsos Iris Online Measurement Service, February 2025, Age +14, All Devices (PC/Laptop, Smartphone and Tablet)s, Text, Brand Level, News Category Excluding aggregators and Weather, Audience (000s), Audience Reach (%), Average Mins PP

Table of the Top 20 news brand rankings. Source: Ipsos Iris Online Measurement Service, February 2025, Age +14, All Devices (PC/Laptop, Smartphone and Tablet)s, Text, Brand Level, News Category Excluding aggregators and Weather, Audience (000s), Audience Reach (%), Average Mins PP

Australia's Top 20 news website rankings for February are out this morning. Big thanks to the 7.5 million Australians who read @australia.theguardian.com last month 🙌

ABC News held No1 with 12.4m readers, with newscomau 2nd on 12.2m

#audience #media #audiencedevelopment #audienceengagement

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And here's a link back to the December Top20 news website rankings

#audience #journalism #media #newspapers #journalists #digitalmedia #audiencedevelopment #audienceengagement #audiencegrowth #seo #newsproduct #auspol

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Producing amazing films and TV shows is great, but if there’s no audience, what’s the point?

This blog examines how to build audiences in 2025: magnifydigital.com/post/maximiz...

#ScreenMedia #ContentMarketing #AudienceDevelopment #DigitalMarketing #Discoverability #ContentCreation

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When developing strategies for our clients, we uncover the real human stories that drive engagement.

Sometimes, a quick glance outside the office window offers a fresh perspective: people connecting and creating moments.

#AudienceDevelopment #MarketingInspiration #PeopleWatching #DigitalMarketing

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Forbes drops -1m readers and 5 places to 15th, while Screenrant (?!) makes its first ever Top20 appearance. The Australian rises five spots to 12th.

#audience #journalism #media #newspapers #journalists#digitalmedia #audiencedevelopment
#audienceengagement #seo #newsproduct #auspol

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And here's a look back to the October Top 20 news website rankings

#journalism #media #journalists #digitalmedia #audiencedevelopment #audienceengagement #seo #newsproduct #auspol

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Philipp Dudek on LinkedIn: #usethenews In den vergangenen Wochen musste ich mal wieder viel über „junge Leserinnen und Leser” lesen. Das meiste davon fand ich wenig erbaulich und ich will hier zum…

Junge Leserinnen und Leser gibt’s nicht. Hab hier mal aufgeschrieben, warum ich es fahrlässig finde, wenn Medienhäuser „Inhalte für unter 40-Jährige“ machen wollen. #AudienceDevelopment

www.linkedin.com/posts/philip...

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