An advertisement for the Colt AR-15 Sporter. The header reads "super hunting partner ... Colt's new AR-15 Sporter." The body text reads "With Colt's new AR-15 Sporter you're ready for a new hunting adventure. The AR-15 Sporter weighs only six pounds. Its .223 cal., 55-grain bullet has a muzzle velocity of 3,100 fps. Every AR-15 Sporter is factory targeted at 100 yards. If you're a hunter, camper or collector, you'll want the AR-15 Sporter. At any Registered Colt Dealer." The rifle is priced at $189.50. Below the body text it reads "Colt's Firearms" and "Hartford, Connecticut." To the right it reads "Colt Industries Inc" and "Colt Firearms Division."
Here's a 1963 ad for the Colt AR-15 Sporter (SP1), the first commercially available AR-15. It would hit the market the following year. Note the 20-round magazine. The US military didn't start using 30-round magazines with their M16s until the late 1960s.
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