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Posts tagged #runninglean

Running Lean book by Ash Maurya Iterate from Plan A to plan that works.

Early reviews of #RunningLean 3e are in: https://runlean.ly/3e Thank you @zachnies, @belsito, @FabeeReason, @SeanEllis, @GeorgeDWatt, @depolo11, @skeud, @AnujAdhiya for reviewing the final draft.

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#runninglean #3e (4 of 4)

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#runninglean #3e (3 of 4)

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#runninglean #3e (2 of 4)

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#runninglean #3e (1 of 4)

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#RunningLean #3e by the numbers:
- 120 more pages
- 2 new modeling tools
- 3 new business model stress-tests
- 10 key mindsets

Plus
- A brand new case-study
- Updated customer interview scripts
- Dozens of new tactics and validation recipes

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Getting ready to unveil a 10 year anniversary edition update to #RunningLean - yes it’s been that long.

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Old way: Build-Demo-Sell. New way: Demo-Sell-Build. #runninglean #3e

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Counter-intuitive bit: You don’t need a working product to demonstrate traction. #runninglean #3e

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Demonstrating traction starts with demand validation. #runninglean #3e

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More importantly, traction is evidence of a working business model. #runninglean #3e

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Traction is evidence that people other than yourself, your team, and your mom care about your idea—aka customers. #runninglean #3e

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Traction isn’t about being first to market, but first to market adoption. #runninglean #3e

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Investors today don’t value intellectual property, but traction. #runninglean #3e

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One of my first #RunningLean projects that still illustrates the fundamental mindset change of starting with problems before solutions - https://runlean.ly/2ELyxzR

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Dutch edition of #RunningLean is now on sale: https://runlean.ly/2KJJNuy

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If you missed the #RunningLean overview webinar today from the pov of two prototypical entrepreneurs: the artist and the innovator, you can catch the replay here: http://runlean.ly/2gRzM51

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Webinar on key mindset shifts for #RunningLean starts in 75 mins. RSVP here: http://runlean.ly/2gRzM51

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Maximize learning about what's riskiest in your #businessmodel per unit time. #RunningLean

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Your business model, NOT your solution, is THE product. #RunningLean mindshift

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The true job of an entrepreneur is systematically de-risking their idea. #RunningLean

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A customer if someone who pays for your product. A user does not. #RunningLean

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When you try to market to everyone, you reach no one. #RunningLean

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On Unique Value Proposition: Be different, but make sure your difference matters. #RunningLean

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On Unique Value Proposition: Forget features and benefits. Focus on your finished story benefit. #RunningLean

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Reasonably smart people can rationalize anything, but entrepreneurs are especially gifted at this. #RunningLean

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Bind a solution to a problem as late as possible. #RunningLean

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You stand to learn the most when the probability of the expected outcome is 50%. #RunningLean

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You don't need a lot of users to learn -- just a few good customers. #RunningLean

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First sell manually, then automate. #RunningLean

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