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Silence, Statements or Stands: What the Minnesota ICE Crisis Reveals About Corporate Activism As social issues, such as those in Minnesota, escalate rapidly and play out in real time, business leaders are increasingly forced to decide not just whether to speak or make statements, but how…

75% of #PRprofs say the letter from 60+ Minnesota-based biz was necessary/ good idea via @PRNews. The letter, organized by the local Chamber of Commerce, called for "immediate de-escalation" but did not mention ICE or Alex Pretti as companies tread lightly.

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Communicators Share Their 2026 PR Industry Predictions As 2026 approaches, it pays to take stock of everything that occurred in 2025 and how it could impact the next year of the PR industry. Some friends in the communications world approached PRNEWS with…

2026 Public Relations Predictions @prnewsonline.com #PRprofs
🔮 Human storytelling will become the differentiator in an AI-saturated world
🔮 Deepfakes and bots will dominate crisis scenarios
🔮 Answer Engine Optimization (AEO) will improve AI search algorithms

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The 5 Most-Read PRNEWS Stories of 2025 What topics attracted the most attention from PR professionals this year? Take a look at the PRNEWS top 5 most-read stories in 2025. Crisis and digital PR seemed to engage our audience…

Lessons from 2025 for #PRprofs via @prnewsonline.com
‣ Jimmy Kimmel free speech fallout
‣ Brands embrace the opposite of cancel culture—and how to respond
‣ Substack leads evolution of digital newsletters
‣ Executives get human touch on LinkedIn posts

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“X updates its terms to lay claim to the ‘Twitter’ trademark after newcomer’s challenge” (TechCrunch). #smle2026 #smc2027 #smprofs #prprofs

x.com/techcrunch/s...

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What to know about Trump's executive order to curtail state AI regulations President Donald Trump is pressuring states to stop regulating artificial intelligence in a new executive order.

“Critics from both political parties — as well as civil liberties and consumer rights groups — worry that banning state regulation would amount to a favor for big #AI companies, who enjoy little to no oversight …” (AP). #tech #law #smle2026 #smc2027 #smprofs #prprofs

apnews.com/article/trum...

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Four Strategies PR Pros Should Consider for 2026 As we move into 2026, the PR industry shouldn’t rush to follow new tools and trends. Instead, they need to apply proven strategies and ethically use resources to build better, authentic relationships…

Public Relations 2026:
⦾ Look Beyond Performance Metrics and Focus on End Goals
⦾ Prioritize AI Discernment and Ethical Use
⦾ Leverage the Content Creator Economy
⦾ Bring Back the Human Voice
and more via @prnewsonline.com #PRprofs

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OpenAI faces 7 lawsuits claiming ChatGPT drove people to suicide, delusions OpenAI is facing seven lawsuits claiming ChatGPT drove people to suicide and harmful delusions even when they had no prior mental health issues.

“OpenAI is facing seven lawsuits claiming ChatGPT drove people to suicide and harmful delusions even when they had no prior mental health issues” (AP). #AI #tech #smle2026 #smprofs #prprofs

apnews.com/article/open...

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Mistake-filled legal briefs show the limits of relying on AI tools at work Judges around the world are seeing error-riddled legal briefs that were generated with the help of artificial intelligence.

“As teachers, accountants and marketing professionals begin engaging with #AI chatbots and assistants to generate ideas and improve productivity, they’re also discovering the programs can make mistakes” (AP). #tech #smle2026 #smprofs #prprofs

apnews.com/article/arti...

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Sex is a big market for the AI industry. ChatGPT won't be the first to try to profit from it OpenAI has announced that ChatGPT will soon engage in "erotica for verified adults." CEO Sam Altman says the company aims to allow more user freedom for adults while setting limits for teens.

“But letting the chatbot become a friend or romantic partner could be another way for the world’s most valuable startup, which is losing more money than it makes, to turn a profit that could justify its $500 billion valuation” ( @AP ). #smprofs #prprofs #smle2026

apnews.com/article/ai-e...

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OpenAI’s New Video App Is Jaw-Dropping (for Better and Worse)

“The powerful A.I. model that #Sora is built on makes it simpler to produce clips, giving people an almost unlimited ability to generate as many A.I. videos as they want”(NYT). #AI #smle2026 #smprofs #prprofs

www.nytimes.com/2025/10/02/t...

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How AI Is Shaping the Future of PR Briefings Industry leaders note that the real power of AI in PR lies in giving teams their time back. When communicators spend less time sorting media mentions and formatting briefings, they can focus on the…

AI can help #PRprofs upgrade daily media briefing reports on brand visibility, industry trends, competitive positioning with tailored insights for different audiences, article-level metrics & context, reader-friendly visual formats via @prnewsonline.com

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One Tech Tip: OpenAI adds parental controls to ChatGPT for teen safety OpenAI has announced new parental controls for ChatGPT to make it safer for teens. This move comes after concerns about AI chatbot safety for young users, including tragic cases where teenagers took t...

“The company is taking action after #AI chatbot safety for young users has hit the headlines. The technology’s dangers have been recently highlighted by a number of cases in which teenagers took their lives after interacting with ChatGPT” (AP) #smprofs #prprofs #smle2026

apnews.com/article/open...

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Republican push for tips on Charlie Kirk posts drives firings of public workers • Nebraska Examiner A wave of firings and investigations has swept through academia and government in the wake of Kirk’s death.

“Libs of Tik Tok, a social media account dedicated to mocking liberals, shared her comments with its 4.4 million followers on X. A week after the post, the university fired her” (Nebraska Examiner). #smprofs #prprofs #smle2026

nebraskaexaminer.com/2025/09/26/r...

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Judge approves $1.5 billion copyright settlement between AI company Anthropic and authors A federal judge on Thursday approved a $1.5 billion settlement between artificial intelligence company Anthropic and authors who allege nearly half a million books had been illegally pirated to train ...

“A federal judge on Thursday approved a $1.5 billion settlement between artificial intelligence company Anthropic and authors who allege nearly half a million books had been illegally pirated to train chatbots” (AP). #smle2026 #smprofs #prprofs

apnews.com/article/anth...

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AI-cloning of Lara Croft's voice has 'Tomb Raider' fans and actors up in arms In France, the apparent use of artificial intelligence to clone an actor's voice for video game character Lara Croft has fans and actors up in arms.

#AI voice clone: “It sounded robotic, lifeless even — shorn of the warmth, grace and believability that French voice actor Françoise Cadol has given to Croft since she started playing the character in 1996” ( @AP ). #tech #smle2026 #prprofs #smprofs

apnews.com/article/lara...

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What Does Posting About Charlie Kirk Really Say About You?

“After the assassination of the young conservative activist, some are receiving blowback for expressing sadness or sympathy online” (NYT). #smle2026 #smprofs #prprofs

www.nytimes.com/2025/09/13/s...

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FTC launces inquiry into AI chatbots acting as companions and their effects on children The Federal Trade Commission has launched an inquiry into several social media and artificial intelligence companies about the potential harms to children and teenagers who use their AI chatbots as co...

“The Federal Trade Commission has launched an inquiry into several social media and artificial intelligence companies about the potential harms to children and teenagers who use their #AI chatbots as companions” (AP). #tech #smle2026 #smprofs #prprofs

apnews.com/article/ftc-...

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By the way, this also a good time to remind #PRProfs that we need to add accessibility to the curriculum. It never should have been, but it is officially not optional/extra work now. #PublicRelations

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Company involved in Coldplay KissCam drama hires Gwyneth Paltrow as spokesperson A tech company whose CEO resigned after being caught on video at a Coldplay concert embracing another employee has hired Gwyneth Paltrow as a temporary spokesperson.

“Actress Gwyneth Paltrow, who was married to Coldplay’s frontman Chris Martin for 13 years, announced Friday on X that she has been hired by Astronomer as a spokesperson”!(AP). #smprofs #prprofs #aejmc25 #coldplayed

apnews.com/article/astr...

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Trump sues Wall Street Journal and media mogul Rupert Murdoch over reporting on Epstein ties President Donald Trump has filed a lawsuit against The Wall Street Journal and media mogul Rupert Murdoch, a day after the newspaper published a story reporting on his ties to wealthy financier Jeffre...

“President Donald Trump filed a $10 billion lawsuit against The Wall Street Journal and media mogul Rupert Murdoch Friday, a day after the newspaper published a story reporting on his ties to wealthy financier Jeffrey Epstein” (AP). #media #smprofs #prprofs #smle2026

apnews.com/article/trum...

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News and Events – CLA Collective

For more on the CLA Collective and its summer salons, see the following. #PRProfs (and others), let me know if you’d be interested in a subgroup focused on PR or professional/workplace writing. As someone who tried, I’d love talk balance w/ being hired by a client. cla.middcreate.net/news-and-eve...

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Social Media Law and Ethics In this textbook, social media professor Jeremy Harris Lipschultz introduces students to the study of social media law and ethics, integrating legal concepts and ethical theories. This second edition ...

Social Media Law and Ethics, second edition, is coming in August. #smprofs #prprofs #smle2026

www.routledge.com/Social-Media...

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#PRprofs
James Montgomery Flagg, creator of the famous Uncle Sam poster, is undoubtedly rolling in his grave rn

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Screenshot stating: “Practitioners spend long hours framing ideas, composing messages, writing content, checking phrases and words, all to ensure the discourses that end up circulating across audiences are the ‘right’ kinds of discourse, communicating messages that align with their objectives. Yet the importance of language formulation as a form of public relations practice is underplayed in empirical research, which has tended to focus on practitioner experiences and power rather than technical practices such as writing. As a result, there are still many unanswered questions about how practitioners understand and use discourse as a tool of their trade. We know little about how they work with language, how they make choices about the ways they craft texts, the roles of text and visual language, particularly in multimedia environments, and the degree to which their use of language is instinctive rather than conscious, a form of practice that has been absorbed through the rules of the occupational ‘game’ they have bought into” (p. 46).

Screenshot stating: “Practitioners spend long hours framing ideas, composing messages, writing content, checking phrases and words, all to ensure the discourses that end up circulating across audiences are the ‘right’ kinds of discourse, communicating messages that align with their objectives. Yet the importance of language formulation as a form of public relations practice is underplayed in empirical research, which has tended to focus on practitioner experiences and power rather than technical practices such as writing. As a result, there are still many unanswered questions about how practitioners understand and use discourse as a tool of their trade. We know little about how they work with language, how they make choices about the ways they craft texts, the roles of text and visual language, particularly in multimedia environments, and the degree to which their use of language is instinctive rather than conscious, a form of practice that has been absorbed through the rules of the occupational ‘game’ they have bought into” (p. 46).

Dr. Lee Edwards wrote about the same questions I’ve encountered in exploring language. How can we challenge students and practitioners to think more deeply about the words, language, rhetoric, and stories they put into the world? #PRProfs #CritPR

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I’d also love to connect with any other scholars interested in PR’s language use and writing practices. I have been confused by the lack of scholarship so am looking sociolinguistics and Tech & Pro Comm to import ideas. We use words but do we question them? #PRProfs #CriticalPR

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Trump administration fires top copyright official days after firing Librarian of Congress The Trump administration has fired the nation’s top copyright official, Shira Perlmutter. The move comes days after the abrupt termination of the head of the Library of Congress, which oversees the U....

“The Trump administration has fired the nation’s top copyright official, Shira Perlmutter, days after abruptly terminating the head of the Library of Congress, which oversees the U.S. Copyright Office” (AP). #smprofs #prprofs #smle2026

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Elon Musk's X is looking to boost its image with a new hire Elon Musk's X wants to hire a communications leader to help improve its relationship with reporters and craft its public image.

Reminder that good comms can’t fix bad ops www.businessinsider.com/elon-musk-x-... #PRprofs

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YouTube Turns 20: From ‘Lazy Sunday’ to ‘Hot Ones’ The video-streaming platform has revolutionized how we watch things. Here’s a timeline of its biggest moments.

“It has disrupted traditional television and given rise to a world of video creators who make content catering to every imaginable niche interest” (NYTimes). www.nytimes.com/2025/04/23/t... #smmm2025 #smle2026 #smc2027 #smprofs #prprofs

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They Criticized Musk on X. Then Their Reach Collapsed. Three users who disagreed with the site’s owner saw views for their posts plummet.

“The New York Times found three users on X who feuded with Mr. Musk in December only to see their reach on the social platform practically vanish overnight” #smmm2025 #smle2026 #smprofs #prprofs

www.nytimes.com/interactive/...

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The European Union fines Apple 500 million euros and Meta 200 million in separate digital cases European Union watchdogs fined Apple and Meta hundreds of millions of euros as they stepped up enforcement of the 27-nation bloc’s digital competition rules.

“European Union watchdogs fined Apple and Meta hundreds of millions of euros Wednesday as they stepped up enforcement of the 27-nation bloc’s digital competition rules” (AP). #smmm2025 #smle2026 #smprofs #prprofs

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