#marketers

Gary Vaynerchuk built his name telling CMOs they were wrong. Now he’s telling their CFOs instead Gary Vaynerchuk built his empire selling to CMOs. Now he says chief financial officers are getting it faster.

2 weeks ago

#ICYMI This week, @vaynermedia.bsky.social held their first Modern Marketing Leaders Summit event in London. During the event, CEO @garyvee.com talked to the room about while he built his empire selling to CMOs, now his most receptive audience is CFOs.

#advertising #marketers #agencies #CFO #CMO

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Walmart’s Ad Revenue Totaled $6.4 Billion In 2025 As The Ecommerce Flywheel Started To Spin | AdExchanger Walmart’s ad revenue in 2025 totaled $6.4 billion, per the company’s earnings report on Thursday. That figure represents a 37% increase globally and 41% increase domestically for the Walmart Connect b...

2 weeks ago

Walmart’s ad revenue in 2025 totaled $6.4 billion. That represents a 37% increase globally & 41% domestically for the #WalmartConnect business

#advertising #adtech #retailmedia #media #marketing #marketers #digitaladvertising

www.adexchanger.com/commerce/wal...

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High-Touch Communications

2 weeks ago

The programme, dubbed the “Agency Growth Collective” which is currently only running in the US for now, is being framed to agencies as a way for them to achieve greater success on the platform.

#platform #pitch #advertising #marketers #agencies #meta

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@htc.ca

2 weeks ago

Creative Trends 2026 | KarmaLab Brands are using Reddit for creative inspiration, product validation and campaign co-development. Below are four creative trends we’ve observed lately in brand campaigns on Reddit, as we anticipate th...

More and more brands are incorporating #Reddit into their campaign development process. Read on to learn how #marketers use Reddit for creative inspiration, product validation and campaign co-development.

www.business.reddit.com/blog/creativ...
#marketingcampaign #Redditresearch #RedditTrends

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Winnie Chan | Performance Marketing ✨

@winnie-chan.bsky.social

2 weeks ago

The Investor’s Guide to Performance Marketing: Why You Should Fail on Purpose Most marketers are essentially gamblers in a better suit. They find a channel that works, pour every cent into it, and pray the algorithm doesn't change overnight.But hope is not a strategy.If 100% of...

Most #marketers are just gamblers in a better suit. If 100% of your #campaigns are working, you are likely stagnating. I’m sharing the 70/20/10 framework I use to stop betting the house on "leaps of faith" and start managing a real #performanceportfolio.

Full breakdown here: shorturl.at/8Rjm2

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‘An influential seat at the table’: Why Target’s retail media business Roundel is one of the first to test ChatGPT ads Target's retail media network Roundel's SVP, Matt Drzewicki talked to Digiday about what they expect from the pilot.

3 weeks ago

Roundel’s svp Matt Drzewicki gave a glimpse into what the team wants to achieve, what metrics OpenAI is actually sharing with advertisers throughout this pilot, and what would entice Roundel to continue spending beyond the pilot.

#platform #chatgpt #advertising #marketers #openai

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‘Being very careful’: Weeks after unveiling ad plans, OpenAI works to control the message Just one month into its ad strategy, and only a week into its ad test pilot, OpenAI tries to balance growth and trust.

3 weeks ago

Read more here:
#platform #chatgpt #advertising #marketers

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StrategicGuy

@strategicguy.bsky.social

3 weeks ago

#Marketers need to move fast, with efficiency, and focused on ROI. That is why there has been a rise in what is referred to as "The Great Syndicators." They are #marketing profs who extend the reach and impact of content assets and industry events.
gotostrategic.com/about-strate... #CMO

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@skin-love.bsky.social

3 weeks ago

Ai Simplified for Internet Marketers bit.ly/4ctpdi4 #ebookgiveaway #FREE at zero Cost for You
#digitalmarketing #marketers #Aitools #aivideo #aiimages #aitech #internetmarketing #artificialintelligence #socialmedia

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@skin-love.bsky.social

1 month ago

Ai Simplified for Internet Marketers bit.ly/4ctpdi4 #digitalmarketing #marketers #Aitools #aivideo #aiimages #aitech #internetmarketing #artificialintelligence #socialmedia

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Mauco Enterprises

@mauconline.bsky.social

1 month ago

Introverts, want to enhance your content marketing? 🎥 Discover video strategies tailored just for you to boost viewer engagement. Learn more: 🔗 mauconline.net/leveraging-v...

#video #videocontent #contentmarketing #entrepreneurs #businessowners #marketers

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Ad Pulse

@adpulseus.bsky.social

1 month ago

Brand Budgets in 2026: Why “Do More with Less” Is No Longer a Strategy - Ad Pulse Brand budgets in 2026 are shifting from cost-cutting to ROI-driven decisions. Explore where brands should spend, reallocate, and invest.

Why “do more with less” quietly fails in 2026?

Brands now have a different allocation of their budget.

Only a small minority of marketers anticipate budget cuts in 2026, whereas over 70% say they intend to grow them.

#BrandBudget #MarketingStrategy #Marketers #AdBudget2026

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The Beauty Bowl: Why E.L.F., EOS, Dove Are Back In The Game With 62% of women planning to watch this year's Super Bowl, beauty companies are fine-tuning brand-savvy plays.

1 month ago

The Beauty Bowl: Why E.L.F., EOS, Dove Are Back In The Game

#SuperBowl #SuperBowlAds #TVAds #advertising #media #AdTech #Commercials #marketers

www.mediapost.com/publications...

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Mauco Enterprises

@mauconline.bsky.social

1 month ago

How much of your personal life should you share as a business owner on social #introvertmarketing YouTube video by Mauco Enterprises

How much of your perdonal life should you put on social media?

youtube.com/shorts/7rhUM...

#socialmedia #contentcreators #entrepreneurs #businessowners #marketers #introverts

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Mauco Enterprises

@mauconline.bsky.social

1 month ago

Tired of endless scrolling on Google? 🧐 Unlock tips to refine your search and find what you need faster! Discover more: 🔗 mauconline.net/how-to-optim...

#SEO #GoogleSearch #Google #SearchEngineOptimization #Entrepreneurs #BusinessOwners #Marketers #Introverts

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The Agency Review

@theagencyreview.bsky.social

1 month ago

Reality in Advertising “Much of the gibberish of modern advertising is meaningless. The petty striving to magnify miniscule differences, thrown into a slick Madison Avenue argot, [has] the flavor of wet cardboard.” One c…

What #RosserReeves said 60 years ago that #marketers still don’t know. #RealityinAdvertising reviewed: wp.me/P23AlC-vl #advertising

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StrategicGuy

@strategicguy.bsky.social

1 month ago

A Strong Data Foundation Drives Efficiency in Federal Systems - Government Technology Insider As agencies modernize legacy systems and processes to drive efficiency, a strong data foundation is key to meeting digital transformation goals.

More corporate, channel, and field #marketers are bought in to cross vendor syndication for lead identification. It is fast. It is easy. And it is low-cost. This is crazy in the best of ways. Here is an example from Maximus. governmenttechnologyinsider.com/a-strong-dat... #CMO #B2Bmarketing

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8 Lessons Brand Marketers Should Take From Heated Rivalry What the TV phenomenon can teach us about virality, fandoms, inclusion, measurement and the value of joy.

1 month ago

8 Lessons #Brand #Marketers Should Take From #HeatedRivalry

What the #TV phenomenon can teach us about virality, fandoms, inclusion, measurement and the value of joy.

#TVSky #TVSeries #marketing #media #adtech #entertainment #hockey #HudsonWilliams #ConnorStorrie

www.adweek.com/brand-market...

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WPfounders.com 🤝

@wpfounders.com

1 month ago

Laura Nelson of "WooCommerce" Sharing Her Success Story Laura Nelson, the content marketer at "WooCommerce", a WordPress eCommerce plugin, talked about her life, shared experiences, & advice to young entrepreneurs.

"The best advice I could give is to keep updated with what’s going on in technology and its advancements, as we need to adapt things to what's going on globally."

~ Laura Nelson Content #Marketers at @woocommerce.com

Read more👇
wpfounders.com/indiv...

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Visualmodo

@visualmodo.bsky.social

1 month ago

SEO-Optimized WordPress Themes for Crypto Affiliate Marketers In this article, we'll explore the best SEO-optimized WordPress themes for crypto affiliate marketers to grow online

SEO-Optimized WordPress Themes for Crypto Affiliate Marketers visualmodo.com/seo-optimize... 🚦🌐🪙 #Crypto #Affiliate #Marketers #SEO #WordPress #Themes

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Classifieds Marketing

@studioclassifieds.bsky.social

1 month ago

Maximizing ROI: Essential Video Ad Performance Strategies for Marketersclassifiedsmarketing.com/maximizing-roi-essential... #Marketing #Essential #Marketers #Maximizing #performance #ROI #Strategies #video

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Report: Broadcast TV contributed $748 billion to U.S. economy in 2025 Advertising drove the majority of the impact, accounting for nearly $628 billion in economic output.

1 month ago

Local #broadcast #television supported more than 1.5 million U.S. jobs & generated $748 billion in annual economic impact.
#Advertising drove the majority of the impact, accounting for nearly $628 billion

#media #adtech #marketing #marketers #TV #TVAds

thedesk.net/2026/01/broa...

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Mudasser Ali

@mudasser-seo.bsky.social

1 month ago

Day 20 | When Results Are Quiet, Strategy Speaks Loudest

Let me be honest.

By Day 20, many people expect visible wins:

• Higher rankings

• More leads

• #Traffic spikes

But real #digitalgrowth rarely follows a straight line.

Here is the truth most #marketers avoid saying 👇

#seo

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Jitendra Sachdeva @ Blogger

@jitsach.bsky.social

1 month ago

Social Media Metrics Tools: The Definitive 2026 Guide to Measuring Performance Social media metrics tools are the key to unlocking data-driven growth in 2026. Learn how to measure performance, track ROI, and ...

Utilise these tools and measure your performance.
Know why it is essential and how to measure

www.promotebiz.in/2026/01/soci...

#promotebiz
#BUSINESSES #marketers #homebusinesses #smallbusinesses #socialmediametrics #socialmediamarketingtools #marketingtools

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Ads Are Coming To, Well, Me With Strict Guardrails, Search-Like Format OpenAI confirmed it will begin testing them in the "coming weeks" to my free and new $8-per-month "Go" tier subscribers. tier.

1 month ago

This article about OpenAI's announcement of its #advertising model for ads on ChatGPT was written by #ChatGPT

#media #adtech #AI #GenerativeAI #OpenAI #marketing #marketers #Ads #digitaladvertising

www.mediapost.com/publications...

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Web & Links Park

@weblinkspark.bsky.social

1 month ago

What Marketers Should Expect From AI This Year: From Teams To Tools To How Work Will Get Done As we move into 2026, here’s what marketing leaders should expect—and how to prepare for a fundamentally new era of work.

What Marketers Should Expect From AI This Year: From Teams To Tools To How Work Will Get Done ~ www.forbes.com/councils/for... #AI #Marketers via @forbes.com

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